Publications 2017

LIST OF TOP PUBLICATIONS RELATED TO THE CENTER

Assaf, A. G., Josiassen, A., Ahn, J. S., & Mattila, A. S. (2017). Advertising Spending, Firm Performance, and the Moderating Impact of CSR. Tourism Economics, 23(7), 1484-1495. https://doi.org/10.1177/1354816617704739

Assaf, A. G., Josiassen, A., Woo, L., Agbola, F. W., & Tsionas, M. (2017). Destination Characteristics that Drive Hotel Performance: A State-of-the-Art Global Analysis. Tourism Management, 60, 270–279. https://doi.org/10.1016/j.tourman.2016.12.010

Gyimothy, S. (2017). The Reinvention of Terroir in Danish Food Place Promotion. European Planning Studies, 25(7), 1200-1216. https://doi.org/10.1080/09654313.2017.1281229

Zenker, S., Braun, E., & Petersen, S. (2017). Branding the destination versus the place: The effects of brand complexity and identification for residents and visitors. Tourism Management, 58, 15-27. https://doi.org/10.1016/j.tourman.2016.10.008

Zenker, S. and Braun, E. (2017). Questioning a “one size fits all” city brand: Developing a branded house strategy for place brand management. Journal of Place Management and Development, 10(3), 270-287. https://doi.org/10.1108/JPMD-04-2016-0018