MSC participation in new Horizon 2020 project INCULTUM

Associate Professors Carsten Humlebæk and Viktor Smith are project partners in the recently started project ‘Visiting the Margins. INnovative CULtural ToUrisM in European peripheries’ (INCULTUM). The project deals with the challenges and opportunities of cultural tourism with the aim of furthering sustainable social, cultural and economic development and explores the potential of marginal and peripheral areas when managed by local communities and stakeholders.

INCULTUM adopts innovative participatory approaches transforming local people into protagonists that are able to reduce negative impacts and learn from and improve good practices, which can be replicated and translated into strategies and policies. The project evolves around ten pilot cases of very different living territories and communities. Based on the findings from these pilots, the project participants identify and compare drivers and barriers that account for the success or failure of participatory models and thus innovative customised solutions will be co-created.

The pilots will also enable assessment of outcomes and analysis of the pre-conditions needed for implementing and scaling up of potential solutions. The pilots provide new quantitative and qualitative data, which can be combined with official statistics and novel data gathered by the use of self-developed IT applications. The project thus exploits previously untapped data sources through the implementation of advanced econometric methods and the use of machine-learning tools into tourism research. The findings will enable the project participants to

suggest recommendations for effective and sustainable policies and create new synergies among public and private stakeholders.

Collaborative partners

Universidad de Granada (ES, coordinator); Univerzita Mateja Bela V Banskej Bystrici (SK); Promoter SRL (IT); Syddansk Universitet (DK); Università di Pisa (IT); Uppsala Universitet (SE); G.A.I. Elimos SRL (IT); Eachtra Archaeological Projects Limited (IE), Bibracte (FR); Koinoniki Synetairistiki Epicheirisi Syllogikis i Koinonikis Ofeleias Zagoriou Ta Psila Vouna (EL); Qendra e Kerkimeve Dhe Promovimit Te Peisazheve Historiko-Arkeologjike Shqiptare (AL); Universidade do Algarve (PT); Patronato Provincial de Turismo de Granada (ES); Municipality of Permet (AL)

For further information, visit the project website or contact the MSC participants Carsten Humlebæk, cjh.msc@cbs.dk, or Viktor Smith, vs.msc@cbs.dk.

CBS Minor nominated for ESG award

MSC Associate Professor Kristjan Jespersen initiated the development of – and coordinates – the new ESG Minor at CBS that was recently nominated for ‘Finansforeningens ESG Pris 2020’ (the 2020 ESG prize awarded by the Danish association Finansforeningen and sponsored by the association Dansif).

‘Finansforeningens ESG Pris’ is awarded to a Danish individual, organisation, or company that has increased awareness of or made progress within the ESG (Environmental, Social, Governance) area.

The three nominees this year were Klimarådet (The Danish Council on Climate Change), the CBS ESG Minor, and The Climate Investment Coalition (CIC). While this year’s award eventually went to Klimarådet, the nomination of the CBS ESG Minor was an important recognition of the contribution towards meeting the need for candidates to be specialised within the field of ESG and be qualified to facilitate sustainable transformation in society.

The ESG Minor at CBS, ‘Environmental Social and Governance (ESG): Metrics, Reporting and Sustainable Investments’, enrolled its first students in 2020. It consists of three courses, offered at the graduate level, which aim ‘to immerse students into the global sustainability challenges embarked upon by institutional investors, investment firms and innovative companies, to develop strategy, management systems, metrics, data quality and ESG reporting’. Coordination of the Minor is carried out by Kristjan Jespersen and Caroline Aggestam Pontoppidan, Associate Professor at the Department of Accounting. Read much more here about the minor and the courses.

Read more about the nominees to the ESG award and about the final award to Klimarådet.

For further information, please contact Kristjan Jespersen, kj.msc@cbs.dk .

The Department of Management, Society and Communication

The department came into existence on 1 January 2017 as a result of the merger of the Department of Intercultural Communication and Management and the Department of International Business Communication. Read about MSC's research profile here.

MSC moved into its new premises in Dalgas Have in August 2017. As one of CBS' largest department, it occupies most of the second floor of the building.