Department of Marketing

The Department of Marketing is driven by creativity and curiosity, and advances both fundamental (i.e., research) and applied (i.e., education) knowledge to fulfill our social, cultural, and economic commitments to our stakeholders.

 

Department mission

Based in architecturally beautiful buildings in central Copenhagen, the Department of Marketing is a leading provider of excellent research-based education. This is an exciting time for us, as we are celebrating our 100th anniversary. Our newly revised strategy is unashamedly ambitious. Our goal is to be the undisputed leader in marketing education in Scandinavia and a leading marketing department on a global level, held in high esteem in terms of our research and education. Our mission is to deliver excellent research-led education to a world-wide audience at all levels (graduate, post-graduate, and executive). Such efforts will benefit the job market in Denmark, as well as Copenhagen Business School, whose graduates will be highly attractive because they have learned the most up-to-date research and embody independent, critical thinkers who can apply this research to practical settings.

Faculty members are committed to rigorous, theory-driven, empirical research and theory development—outcomes that are central goals for any reputed business school. Our research focuses on marketing, yet we draw on other academic disciplines to the extent that they improve the quality of our marketing research; we accordingly publish in both marketing and other relevant journals. Through our research-based teaching, we contribute across a palette of courses and programs in the Business School.

Our strategy

To learn more about our strategy, please read the 2016/2017 Strategy for Department of Marketing, strategy_2016_marketing.pdf

Staff

 

The page was last edited by: Department of Marketing // 08/22/2017

Contact

Department of Marketing
Copenhagen Business School
Solberg Plads 3, C tower, 3rd floor
2000 Frederiksberg, Denmark

Opening hours:

Monday-Thursday  09.00-15.00
Friday                   09.00-12.00

Telephone:     (+45) 3815 2100
Email:            reception.marktg@cbs.dk