Publications: All Publications


Publications: All Publications

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2024
François Maon; Adam Lindgreen / (Corporate) Ethical Branding
In: Elgar Encyclopedia of Corporate Communication. ed. /Klement Podnar. Cheltenham : Edward Elgar Publishing 2024, p. 131–135 (Elgar Encyclopedias in Business and Management series)
Encyclopedia chapter > peer review
Torben Hansen; Stephan Olk; Thyra Uth Thomsen / A Meta-analysis of Sustainable Tourist Behavioral Intention and the Moderation Effects of National Culture
In: Journal of Sustainable Tourism, Vol. 32, No. 5, 5.2024, p. 883-903
Journal article > peer review
Kathleen Desveaud; Timo Mandler; Martin Eisend / A Meta-model of Customer Brand Loyalty and Its Antecedents
In: Journal of Business Research, Vol. 176, 4.2024
Journal article > peer review
Selma Saracevic; Bodo B. Schlegelmilch / Activist Brand Perception : Conceptualization, Scale Development and Validation.
In: Journal of Business Research, Vol. 180, 7.2024
Journal article > peer review
Torben Hansen / Betragtninger om differentieret moms på fødevarer
In: Nyhedsbrevet om Forbrugeradfærd, No. 41, 2024, p. 2-7
Comment/debate
Peren Özturan; Barbara Deleersnyder; Ayşegül Özsomer / Brand Advertising Competition Across Economic Cycles
In: International Journal of Research in Marketing, Vol. 41, No. 2, 6.2024, p. 325-343
Journal article > peer review
Adam Lindgreen (Editor) ; Eleri Rosier (Editor) ; Antonia Erz (Editor) ; Ben Marder (Editor) ; Sylvia von Wallpach (Editor) / Business Education in the 21st Century : Developing Discipline Competences and Transformation Capabilities.
Cheltenham : Edward Elgar Publishing 2024, 436 p.
Anthology > peer review
Mellina da Silva Terres; Simoni F. Rohden; Leticia Vedolin Sebastião / COVID-sumers : Consumers’ Feelings due Covid-19 Pandemic in Brazil and Potential Implications for Services Marketing.
In: International Journal of Pharmaceutical and Healthcare Marketing, 13.6.2024
Journal article > peer review
Michael Beverland; Pinar Cankurtaran; Pietro Micheli; Sarah J. S. Wilner / Co-creating Educational Consumer Journeys : A Sensemaking Perspective.
In: Journal of the Academy of Marketing Science, Vol. 52, No. 2, 3.2024, p. 284-305
Journal article > peer review
Beth H. Richardson; Linden J. Ball; Bo T. Christensen; John E. Marsh / Collaborative Meta-reasoning in Creative Contexts : Advancing an Understanding of Collaborative Monitoring and Control in Creative Teams.
In: The Routledge International Handbook of Creative Cognition. ed. /Linden J. Ball; Frédéric Vallée-Tourangeau. Abingdon : Routledge 2024, p. 372-396 (Routledge International Handbooks)
Book chapter > peer review
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