Department of Marketing

Degree Programs

It is the Department's first job to influence all levels of education when it comes to teaching the marketing discipline.

Bachelor Courses (BSc)

The Department of Marketing is responsible for teaching in various marketing courses and electives under the following bachelor degree programmes:

HA Almen Erhvervsøkonomi BSc in Economics and Business Administration

HA (JUR) BSc in Business Administration & Commercial Law

HA (MAT) BSc in Business Administration & Mathematics

HA (KOM) BSc in Business Administration & Commercial Communication

HA (IMK) BSc in Intercultural Marketing Communication

HA (PSYK) BSc in Business Administration & Psychology

HA (SEM) BSc in Business Administration & Service Management

HA (PRO) BSc in Business Administration & Project Management,

and BEUB BSc in European Business.

Master Programs (MSc)

The Department of Marketing is responsible for four MSc programmes in marketing including electives that vary from year to year:

Brand and Communications Management (BCM)

Program Coordinator: Professor with special responsibilities Richard Jones

Program Administrator: Jeannett Zola Andersen 

 

Customer and Commercial Development (CCD)

Program Coordinator: Associate Professor Michel van der Borgh

Program Administrator: Katrine Bech

 

Økonomisk Markedsføring (EMF) (Economics and Marketing). In Danish only.

Program Coordinator: Professor Torben Hansen

Program Administrator: Merete Skaalum Lassen 

 

Service Management (Cand. Soc. SEM)

Program Coordinator: Professor with special responsibilities Sebastian Zenker

Program Administrator: Katrine Bech

 

HD 2. del Salg og Marketing

(Graduate Diploma in Sales and Marketing, 2nd part). In Danish only.

Program Coordinator: Associate Professor Claus Varnes

Program Administrator: Emilie Riis Pedersen 

 

PhD Programs

Course Coordinator: Professor Torsten Ringberg

Find more info here on the Department website.

 

The page was last edited by: Department of Marketing // 06/22/2020