Henrik Sornn-Friese
Associate Professor
Primary research areas
International business and decision heuristics
Global shipping industry dynamics
Innovation systems and industrial transformations
Transition to renewable energy and green fuels
Exploring innovation to steer maritime decarbonization
My research examines how innovation, structural change, and global disruptions shape business behavior and long-term strategic decisions. By linking historical context with contemporary challenges, I aim to understand how industries evolve - and how they can navigate periods of uncertainty and transformation.
A central motivation in my work is to generate insights that support more resilient, sustainable, and forward-looking business strategies. Using international shipping and ports as rich empirical settings, I investigate broader questions about how firms adapt, how industries reorganize, and how global value chains respond to geopolitical, technological, and environmental pressures – that is, navigating polycrisis.
I contribute to society by advancing knowledge that can guide sustainable transitions, inform policy debates, and strengthen decision-making in globally connected industries. My work also explores the circular economy, green fuels, and the role of regional innovation systems in shaping sustainable economic development.
Beyond research, I am committed to academic citizenship, interdisciplinary collaboration, and supporting the next generation of scholars working on global industry transformation.