Diana Storm
Teaching Associate Professor
About
I work to empower future leaders through transformative education.
As a Teaching Associate Professor, my work centers on shaping future professionals and responsible citizens through education. I design, coordinate, and teach a diverse portfolio of six courses in marketing, consumer behaviour, and research methodology at both undergraduate and graduate levels. These subjects not only equip students with relevant subject knowledge but also foster critical thinking and ethical awareness—skills essential for navigating and influencing today’s complex societal landscape.
Beyond the classroom, I contribute to institutional development through my roles on the General Management study board and the Department of Marketing’s educational committee. Here, I actively engage in quality assurance and curriculum enhancement, helping to ensure that CBS academic programs remain relevant, inclusive, and impactful. My efforts support the broader mission of higher education: to empower individuals and communities through learning.
I am deeply committed to creating meaningful learning experiences and maintaining high academic standards. Education, to me, is a collaborative and human-centered endeavor. Working alongside other dedicated educators at CBS is a source of inspiration and growth, reinforcing my belief in the power of education to create lasting social value—by nurturing informed, reflective, and engaged individuals who contribute positively to society.
Publications
See all publicationsDecember 2004
Ludic Agency and Retail Spectacle
Robert V. Kozinets
John F. Sherry
Diana Storm, Teaching Associate Professor
Adam Duhachek
Krittinee Nuttavuthisit
Benét DeBerry-Spence
2004
Gendered Behavior in a Male Preserve
Role Playing at ESPN Zone Chicago
John F. Sherry
Robert V. Kozinets
Adam Duhachek
Benét DeBerry-Spence
Krittinee Nuttavuthisit
Diana Storm, Teaching Associate Professor
2002
Themed Flagship Brand Stores in the new Millennium
Theory, Practice, Prospects
Robert V. Kozinets
John F. Sherry
Benét DeBerry-Spence
Adam Duhachek
Krittinee Nuttavuthisit
Diana Storm, Teaching Associate Professor