Ttmarktg

Department of Marketing

Thyra Uth
Thomsen
Professor with special responsibilities
,
PhD


Room: SOL/C3.16
Tel:
+4538152164
E-mail: tt.marktg@cbs.dk
Presentation

My research interests lie primarily in consumer transformations and consumption-related individual and societal well-being. In the past my research has been conducted mainly within the domain of food consumption, and included consumer vulnerabilities and resources within this domain.

Primary research areas
  • Interpretive consumer research
  • Identity construction
  • Transitional consumption
  • Consumer happiness and well-being
Administrative tasks

Deputy Head / Viceinstitutleder

Link to this homepage
www.cbs.dk/en/staff/ttmarktg
Courses
  • Perspectives on Consumer Behaviour
  • Strategic Brand Management
Supervision

Supervision of Assistant Professors in the Assistant Professors' Programme.

Other teaching activities
  • Member of the Academic Development Team
  • Development of online courses at CBS
Publications sorted by:
2018
Torben Hansen; Thyra Uth Thomsen / The Influence of Consumers’ Interest in Healthy Eating, Definitions of Healthy Eating, and Personal Values on Perceived Dietary Quality
In: Food Policy, Vol. 80, 10.2018, p. 55-67
Journal article > peer review
2017
Torben Hansen; Thyra Uth Thomsen / Weight Loss for the Mind : Consumers’ Construction of Food Related Health Values and Their Impact on Food Health Behaviour.
Paper presented at The 16th International Marketing Trends Conference, 2017
Paper > peer review
2016
Annemette Kjærgaard; Thyra Uth Thomsen / A Pedagogical Perspective on Online Teaching
In: International Journal of Higher Education Management, Vol. 2, No. 2, 2016, p. 1-13
Journal article > peer review
Rosa Llamas; Thyra Uth Thomsen / The Luxury of Igniting Change by Giving : Transforming Yourself While Transforming Others' Lives.
In: Journal of Business Research, Vol. 6, No. 1, 2016, p. 166-176
Journal article > peer review
Elin Brandi Sørensen; Thyra Uth Thomsen / The Meaning of Happiness in Consumer Research : Results from an Inductive Exploratory Pilot Study.
In: Proceedings of the 15th International Conference Marketing Trends 2016 Madrid. ed. /Jean-Claude Andreani; Umberto Collesei. Paris-Venice : Marketing Trends Association 2016
Article in proceedings > peer review
2015
Annemette Kjærgaard; Thyra Uth Thomsen / A Pedagogical Perspective on Online Teaching
In: Conference Proceedings the Busines & Management ReviewVol. 6, 2015, p. 116-127 (Conference Proceedings The Business & Management Review)
Article in proceedings > peer review
Annemette Kjærgaard; Thyra Uth Thomsen / Fra LAT til SAT : Onlinekurser i et universitetspædagogisk perspektiv.
In: Universitetspædagogiske praksisser. ed. /Peter Stray Jørgensen; Lotte Rienecker. Frederiksberg : Samfundslitteratur 2015, p. 137-156
Book chapter > peer review
Thyra Uth Thomsen; Annemette Kjærgaard; Michael Møller Nielsen / Fully Online Courses at CBS : Early experiences .
Frederiksberg : Copenhagen Business School, CBS 2015 (Teaching and Learning Report [CBS], No. 2015/1)
Report
Thyra Uth Thomsen; Judith Lynne Zaichkowsky / Gifting from the Closet : A Peek Inside the Process and Thought (Fullness or Lessness?).
Paper presented at The 2015 La Londe Conference in Marketing Communications and Consumer Behavior, 2015
Paper > peer review
Thyra Uth Thomsen; Judith Lynne Zaichkowsky / Gifting from the Closet : Thoughtful or Thoughtless?.
In: Journal of Consumer Marketing, Vol. 32, No. 6, 2015, p. 450-458
Journal article > peer review
More results... (total 56 results)
Academic Interests

My research interests lie primarily in consumer transformations and consumption-related individual and societal well-being. In the past my research has been conducted mainly within the domain of food consumption, and included consumer vulnerabilities and resources within this domain.