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Master of Business Development

Data-Driv­en De­cision Mak­ing

Enhance your decision-making skills by combining data analytics with intuitive judgement in this course, designed for executives in today’s dynamic business environment.

Start: Apr 1

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Portrait of Kim Lundberg

About the course

Purpose 

This course equips executives with the skills to effectively combine data analytics with intuitive judgement, enhancing their decision-making capabilities in complex, dynamic situations. Gain a competitive edge by balancing evidence-based strategies with professional expertise, leading to better organisational outcomes.

 

Your Benefits

  • Analyse and apply data-driven decision-making models within your organisation.
  • Recognise and mitigate unconscious biases that can affect decision outcomes.
  • Distinguish when to rely on intuitive judgement versus data analysis in decision-making processes.
  • Integrate multiple stakeholder perspectives in strategic decision-making.
  • Lead teams in developing a balanced approach to data and intuition in decision-making.

 

Description

This course focuses on the integration of data-driven methods with executive intuition to enhance decision-making processes. Participants will explore the theoretical foundations of decision-making, from rational and evidence-based approaches to the role of intuition and expertise. The course emphasises practical application through case studies and interactive exercises, enabling participants to apply these concepts directly to their own organisational contexts. A particularly interesting aspect of the course is the exploration of how machine learning and AI are reshaping decision-making structures, and how executives can leverage these technologies while maintaining their unique human judgement.

 

Themes

  • Foundations of rational, data-driven and behavioural decision-making.
  • Evidence-based decision-making: opportunities and limitations.
  • The role of intuition in executive decision-making.
  • Combining data and intuitive judgements in complex decisions.
  • The impact of AI and machine learning on organisational decision-making structures.
See the full course description in the course catalogue

Facts

Level
Executive master
Type
Mandatory course
ECTS
5
Teaching periods
Spring – semester
Status
Available places
Language
English
Teaching type
On campus
Price
DKK 22.000

 

Spring 2027

 

Lecture dates: 1-2 Apr & 15-16 Apr from 9-4
Exam submission: 10 May
Place: CBS - Dalgas Have 15, 2000 Frb
Teachers: Arisa Shollo & Ioanna Constantiou
Type: Elective

 

Teach­ers

Page

Arisa Shollo

Associate Professor

ash.digi@cbs.dk

More info
Page

Ioanna Constantiou

Professor

ic.digi@cbs.dk

More info

Down­lo­ad MBD bro­chu­re

If you’d like to learn more about how the Master of Business Development can benefit you and your organisation, simply fill out the form to receive an email with a link to our brochure.

In the same email, you’ll also receive an overview of relevant courses. We’ll continue to keep you updated as new courses are launched.

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Be­come an In­nov­a­tion Spe­cial­ist

If the themes of this course resonate with you, explore the other courses in the Innovation specialisation below and strengthen your ability to identify opportunities, turn ideas into action and create value through innovation.

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Master strategic execution and learn how to turn strategy into action with practical tools and insights from others’ experiences.

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Start:  May 13
Status:  Available places
Type:  Mandatory course

About the course
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Strategic Communication

Learn to manage leadership and crisis communication and create effective campaigns - enhance your communication skills to drive real change in your organisation.

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Start:  Sep 30
Status:  Available places
Type:  Mandatory course

About the course
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Managing Innovation

Innovation is key to maintaining a competitive edge in today’s rapidly evolving business environment.

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Start:  Nov 23
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