Lars Kris­ti­an Run­ov

Academic degrees: 
M.Sc. International Business, CBS, Copenhagen, Denmark, 1996
MA. Economics, Univerity og Kent at Canterbury, UK, 1994

My academic fields lie within Marketing and Sales with a strong focus on Go-To-Market analysis, strategy and implementation, and digital business development. Also, Strategic Innovation and business growth, leveraging AI and Sustainable Practices.

My key competencies are: 
Marketing analysis, strategy and implementation
Consumer and sociocultural trends in the society
Marketing strategy and implementation, and Business development
Digital business strategy and operations
Innovation and Business Development
Leveraging the digital opportunities and platforms that enhance the impact and efficiency of marketing execution

Pedagogical experience/method skills/supervision:  
Lecturer for Marketing courses at the bachelor educations: HA Almen, HA Pro and HA MAK – Lectures (Forelæsninger)
Lecturer and practical group work (workshops) at bachelor business course within Marketing and Sales: HA Almen, HA Pro and HA MAK
Lecturer at MSc (cand.merc.) business course within innovation and business growth, leveraging AI and Sustainability
Supervision, examination and grading for candidate thesis within MSc. Communications, MSc. Brand Communication Management and MSc. Innovation and Entrepreneurship
Supervision, examination and grading for bachelor thesis projects for general bachelor business degree (HA Almen) and bachelor degree with market analysis and culture (HA MAK)
Supervision, examination and grading for term projejcts for HA Almen, HA MAK, and HA Pro.