Jes­per Aastrup

Having 20 years of experience working with Danish FMCG and grocery retail sectors in projects within the grocery supply chain, retailer-supplier relationships, market insights, and contract/competition law.

Key competencies are:
-Grocery Supply Chains
-Retailer-Supplier Relationships
-Out-of-Stock
-Category Management
-Shopper Marketing
-Efficient Consumer Response
-Retail Marketing

Having worked full-time at CBS in research and teaching from 1996 to 2014 in various departments and positions. Currently I work as Insight Manager in ‘MLDK Mærkevareleverandørerne’, an organization representing the interests of branded goods suppliers for grocery sectors.

Taught at CBS since 1996 and am a highly experienced teacher and advisor in bachelor, master, and diploma programs.