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Björn Jindra

Professor wsr

Subjects
Innovation Digitalisation Technology Internationalisation Multinational company

Primary research areas

R&D and innovation in multinational enterprises (MNEs)

My research examines resource allocation decisions for R&D investments, the novelty of technological inventions, and innovations emerging at the intersection of digital and green technologies.

Technological upgrading of emerging economies

This research investigates technological transformation at the meso and industry levels within emerging economies, including China, South Africa, and Eastern Europe.

Diffusion of digital and green technologies

This research focuses on how technologies spread both across and within countries, with particular attention to AI-related and green hydrogen technologies.

I connect global innovation with local impact

Bridging Innovation Gaps to Drive Sustainable Global Development 

As Professor of International Business at CBS, I address challenges related to breakthrough innovation and technological progress in an international context.  

My research helps: 

Companies optimize R&D investments and develop effective strategies for technological diversification across global markets 

Policymakers understand how AI and green hydrogen technologies can spread more effectively within and across countries 

Emerging economies accelerate technological upgrading through value chain participation and strategic partnerships with multinational enterprises 

Vision: Creating a world where technological innovation serves as an equalizer rather than a divider, enabling all economies and communities to participate in and benefit from the digital-green transformation.

Outside activities

University of Bremen - 20% Professorship, 2016–present

Research commissioned by European Commission (represented by JRC/B/07), 2021–2022