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Ul­rich Kais­er

Professor

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Departments
Department of Strategy and Innovation

Publications

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23 September 2025

The Interplay Between Product Variety and Customer Retention

Theory and Evidence

Ul­rich Kai­ser, Professor

Reinhold Kesler

Marcus Reisinger
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November 2023

Catalyzing Gender Equality

Foreign MNC Subsidiaries as Agents of Change in Mitigating Wage Discrimination Against Women

Ul­rich Kai­ser, Professor

Chri­stoph Grim­pe, Head of Department

Wol­f­gang Sof­ka, Professor

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July 2023

Creating Marketing Innovation Abroad

The Value of Marketing Professionals in Foreign MNC Subsidiaries

Ul­rich Kai­ser, Professor

Wol­f­gang Sof­ka, Professor

Chri­stoph Grim­pe, Head of Department

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