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"Two standout courses, in par­tic­u­lar, have left an in­cred­ible mark on me - Strategy and Sustain­ability"

Keyu Linghu’s MBA journey at Copenhagen Business School has equipped her with a valuable toolbox of knowledge, strategy, and sustainability principles. She excelled in Strategy and Sustainability courses, gaining insights into crafting adaptable business strategies and the vital role of sustainability.

Career Sustainability Strategy
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Full-Time MBA

What are key aspects of the Copenhagen MBA that you enjoyed?

Over the past year, I have had the privilege of immersing myself in the world of business, acquiring invaluable knowledge and the MBA toolbox that have transformed my perspective. Two standout courses, in particular, have left an incredible mark on me—Strategy and Sustainability.

In the Strategy class, I delved into the intricacies of crafting and implementing successful business strategies. I learned that strategy isn't just about planning; it's about adaptability, resilience, and the ability to navigate an ever-changing landscape. These lessons will undoubtedly be the compass guiding me in my future endeavours.

The Sustainability module, on the other hand, made it even more clear of the pressing global challenges we face. I discovered how businesses can be a force for good, driving positive change while maintaining profitability. Sustainability isn't just a buzzword—it's a responsibility, and I am committed to integrating sustainable practices into everything I do.

I am also very proud to be a part of the leadership team of Net Impact Copenhagen Business School. By bringing numerous events centered around sustainability close to the MBA classroom, together, we achieved Gold Status of the Year! I look forward  to passing on the torch to the next cohort and continuing creating sustainable impact to the community and society.

How was your internship experience and what did you enjoy about it?

I am very grateful to have the opportunity to intern in the M&A department at COWI. I delivered a strategic project that explores ways to capitalize on digital solutions at COWI. This project allows me to take an in-depth look at the fit between the traditional consulting business model and digital business model, and how a long- and well-established engineering consultancy, as COWI, could navigate these challenges. This project was made possible thanks to many different people within the organisation, who really took their time and gave me direct insights in what they see, how they are impacted by new digital solutions, and how these solutions could benefit in the long term.

Besides, I was involved in an on-going transaction and other strategic projects, which were very exciting and provided great hands-on learnings of M&A practice in a corporate. I was able to apply the holistic and academic MBA toolbox into practical business settings, a solid foundation to my next step.

Interning at COWI, I particularly enjoyed meeting with competent and very experienced colleagues, who are at the same time open to sharing fact-based perspectives. I also enjoyed the practical experience, and I am very grateful for the inclusiveness and numerous supports that my supervisor, Søren Friis, as well as other colleagues showed.

“As I step into this new chapter of my career, armed with an MBA toolbox filled with knowledge, strategy, and sustainability principles, I am excited and ready to embrace the future with passion, purpose, and a commitment to making a positive impact.” Key Linghu
Copenhagen MBA Graduate
Portrait of Keyu Linghu, alumni from FTMBA

What did you find challenging about the programme?

One of the most challenging aspects is undoubtedly time management. There's the rigorous academic workload, including readings, case studies, and assignments. Then, securing a valuable internship is vital for gaining practical experience and networking, also dedicating time to excel in the internship role while balancing concentration courses. At the same time, exploring opportunities for post-MBA career builds on top.

Maintaining equilibrium in these facets is the real challenge, where planning, prioritizing, adapting, and executing are called for. Ultimately, mastering this skill is one of the most valuable takeaways from the MBA experience.

What do you like about living in Copenhagen?

There is not one thing about Copenhagen, but a blend of so many aspects that makes the city unique and lovely. The city’s commitment to sustainability is remarkable. The extensive biking culture and the waste-sorting system are quick examples that remind me every minute as to impacts that I can make in daily life.

The emphasis on hygge, the Danish concept of coziness, equality, simplicity, and happiness, is endearing. It shapes the city’s atmosphere, making it a place where people prioritize the little joys of life, and where a strong sense of equality and contentment prevails.

Plus, I simply adore Scandinavian designs. From small little things such as wooden figures to furniture, the simplicity and functionality of Scandinavian designs always make me stop for a look!

What are your post-MBA plans?

I am thrilled that my journey continues with a new adventure. I will be joining the exceptional Deals Strategy team at Strategy& PwC Copenhagen Office as an Associate. I am truly excited to contribute my skills and knowledge to this esteemed organization known for its commitment to excellence.

As I step into this new chapter of my career, armed with an MBA toolbox filled with knowledge, strategy, and sustainability principles, I am excited and ready to embrace the future with passion, purpose, and a commitment to making a positive impact.

What advice would you give to MBA considerers?

To prospective MBA candidates, my advice is simple: before embarking on this challenging journey, take a step back and deeply reflect on what you aim to achieve. Pursuing an MBA is a significant investment, not just in terms of money, but also in time, effort, and opportunity cost. To ensure that you receive a substantial return on this investment, it's imperative to define what constitutes success for you.

With said, keep an open mind! The MBA journey could be transformative and life-changing, and objectives might (or rather, will) need to be modified and/or completely changed as you go along the way. Embrace the unexpectedness!

Any final thoughts?

I am extremely grateful for the MBA experience that CBS offers. I have achieved all my initial goals, and I have gained many more I had not foreseen. I want to extend my deepest gratitude to the incredible faculty, administration, and my fellow classmates at Copenhagen Business School - MBA Programmes. Your guidance, support, and camaraderie have been instrumental in my growth and success.