Man­aging For­eign Dir­ect In­vest­ment Pro­jects in De­vel­op­ing Coun­tries and Emer­ging Mar­kets

Course content

Through foreign direct investments (FDI), western multinational corporations (MNCs) are massively present in emerging markets and developing countries, partly to access rapidly growing markets, partly to access the vast human and natural resource potentials. It is pertinent that MNC managers understand, how to plan, organize and manage activities in such countries, where institutional, market environment and cultural factors often are fundamentaly different from those of more developed countries. The aim of this course is, based on practical examples and real life cases presented by practitioners, to enable students to analyze, present and make recommendations for various strategic and managerial issues arising in connection with setting up and managing subsidiaries in emerging markets and developing countries.

More specifically, the course will provide an overview of the specific issues that arise when a company establishes and manages a subsidiary in a developing country/ emerging market. Students will be introduced to Global Strategic Management as it relates to emerging markets and developing countries. They will furthermore be presented to the tools that are employed planning and managing a subsidiary in such locations, e.g. in connection with location choice, marketing, partneridentification and entry mode, human resource management, and corporate finance. The introduction to these issues will be based on experiences from concrete MNC investments in emerging markets and developing countries presented by practitioners. There will be presentations by and on firms such as Bestseller, Carlsberg, Arla, Danfoss, Ecco, FLS, Maersk, etc.