Globalization: Time to go network
Interview with Associate Professor Stine Haakonsson, Department of Organization, CBS
Globalization: Time to go network - World trade has entered a new stage that puts Denmark and Europe under pressure. A new EU directive will add even further challenges
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Globalisation has entered a new stage in which Denmark and Europe are being overtaken in some areas by China, and India is breathing down our necks. Originally, we were the ones who were ahead in building a knowledge economy. We have been a bit complacent, however, and mistakenly seen the two countries merely as manufacturers and ourselves as innovators. That’s no longer the case.
China is leading the green transition now.
China currently has the world’s second largest economy and India, with its young population, is expected to take third place before the end of the decade. Moreover, China is the global leader in various areas of green energy, while India is strong in the computer sciences. Not only that, the days when the world’s two most populous nations served as a factory floor for the West are coming to an end, points out Stine Haakonsson.
According to Stine Haakonsson the new reality requires Danish companies to change their strategy. They need to build new and stronger global networks and seek alliances with partners who are highly knowledgeable in some of the areas where China and India are strong. At the same time, it makes sense to stay in close contact with players from China and India and remain in those markets.
Competition on the global market is changing and Denmark needs to keep up. Now is the time for companies to develop new business models and production and supply networks, says Associate Professor Stine Haakonsson. This takes time and costs money. But this also represents the path to a green transition and a more circular economy in value chains.
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