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BSc in Business Administration and Service Management

Sus­tain­able Man­age­ment of Cul­ture and Tour­ism Ser­vices, 1st Year Pro­ject

Om faget

Emner
Socialt ansvar Bæredygtighed Virksomheder Serviceledelse

Fagets indhold

This course aims to equip students with the tools, concepts, and theories needed to navigate the specific challenges that arise in the sustainable management of culture and tourism industries. Students will explore the evolving landscape of the tourism and creative industries and the management of cultural institutions, delving into the intricate demands and challenges associated with the sustainable planning, development, and delivery of tourism and cultural services. The course highlights the common challenges these sectors face, such as managing the creativity of specialized professionals and frontline employees and dealing with uncertain external environments shaped by shifting consumer tastes, new policies, and growing sustainability demands. By the end of the course, students will have a deeper understanding of the managerial strategies needed to overcome the complexities of the culture and tourism sectors, ensuring they are well-prepared to address current industry trends and future sustainability challenges.

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Det lærer du

To achieve the grade 12, the student should meet the following learning objectives with no or only minor mistakes or errors:

  • Explore and analyze the relationship between sustainability and services through a relevant problem statement
  • Develop a research project that critically discusses the role and relevance of sustainability perspectives in service management
  • Explain and apply key concepts and theories of culture and tourism services to analyze sustainability-related managerial issues
  • Evaluate sustainability challenges in culture and tourism service management and develop recommendations for improvement

Course prerequisites

English language skills equal to B2 level (CEFR) are recommended

Fakta

Niveau
Bachelor
Type
Obligatorisk fag
ECTS
7,5
Fagkode
BSEMO2591U
Undervisningsperiode
Forår – 4. quarter
Studieår
2026/2027
Status
Ledige pladser
Sprog
Engelsk
Undervisningsform
Hybrid
Eksamen
  • Skriftlig opgave og mundtlig eksamen på campus
    Gruppeeksamen, sommer
Bedømmelse
  • 7-trins skala