In­ter­na­tion­al Busi­ness Strategy

Course content

This course introduces theories of international business strategy and demonstrates them through case studies. Its goal is to develop your ability to apply a holistic view to managerial issues in the international and multinational firms. We will delve into three areas that affect how companies function in the international environment.

Strategy. We'll review of basic concepts of strategy, focus on specific types of international strategy and explore international strategies available both to large MNCs and to small internationalizing companies.

Organization. Here we'll consider organizational issues that arise when formulating and implementing a strategy at the company, such as management of subsidiaries and transactions within the MNC.

Environment. MNCs are embedded in multiple environments, from their host countries to interorganizational networks they are a part of. We'll examine such environments and consider institutional theory, which provides a useful framework for this analysis.