Steen Albrechtslund
Teaching Assistant
Om
Departments
Institut for Afsætningsøkonomi
B2C
Branding
Forbrugeradfærd
Kunde
Markedsføring
Salg
Profile description
Teaching Assistant at Copenhagen Business School with a Cand.Negot. degree and extensive international leadership experience.
Lectures in marketing and digital business development.
Former commercial director of Carlsberg, SVP of Fossil Inc., CEO of Skagen Designs and CEO of Fitness World, Steen currently serves on several boards, advising capital funds besides his lectures. Expertise includes strategy, leadership, growth, internationalisation, supply chain, business development, sales, and marketing. All aspects of driving a business, basically. As for marketing, the focus has been brand management and brand activation – mainly B2C, but also B2B.