Fagets indhold
Content
Novel technologies and radical innovations are reshaping the global business landscape. Todays's rapid advances in ICT, AI, computing, biotech, or material sciences are transforming industries worldwide; understanding technological disruption and innovation processes is essential for international business practitioners.
Therefore, this courses addresses first the fundamental link between innovation, technological change and firms' competitiveness:
- Innovation: What is innovation? What are key inputs into the innovation process? How can we differentiate innovation strategies?
- Technological change: How does technological change evolve in industries over time? What is disruptive technological change?
- Competitiveness: How do different innovation strategies link to firms' competitiveness? Why do large and established firms face challenges in coping with disruptive technological change?
Our central focus is on multinational corporations (MNCs) and how they strategically drive innovation or respond to technological disruption. Therefore, we analyse MNCs R&D and innovation strategy from four internal perspectives:
- Corporate level: How do firms steer global R&D and innovation across the entire organisation, in response to global trends in technologies and markets?
- Business level: How do individual business and R&D units optimise their innovation performance in the context of their parent MNC?
- Team level: How do teams deliver innovation when geographically dispersed across different time zones, cultures, and organisations?
- Individual level: How do individual innovation managers, entrepreneurs, and innovators contribute to global innovation and knowledge sharing?
MNCs' R&D and innovation does not happen in isolation from the national and international institutional and political environment. Therefore, we address R&D and innovation strategy in the international business environment:
- Open and cooperative innovation: How do MNCs reach beyond internal resources and engage with competitors, collaborators, customers, and universities in transnational R&D and innovation?
- Location decisions: Where and why (not) do MNCs establish an R&D and innovation presence in foreign markets and geographies?
- Reverse innovation: How do MNCs leverage R&D and innovation in emerging and developing countries and reverse the flow of technology and innovation?
- Geopolitics and global disruption: How does geopolitics reshape the boundaries, flows, and strategic logic of MNCs' R&D and innovation?
Pedagogical Approach
The teaching is based on a combination of online and in-class lectures, case-based exercises, and structured group work.
Se den fulde beskrivelse i kursuskataloget