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BSc in Business Administration and Digital Management

Eco­nom­ics in the Di­git­al Age

Om faget

Det lærer du

  • Understand Key Economic Concepts: Build a solid foundation in fundamental microeconomic principles, including supply and demand, market equilibrium, elasticity, and the behavior of consumers and firms.
  • Analyze Market Structures: Explore various market structures—such as perfect competition, monopoly, and oligopoly—and understand their impact on pricing, output, and efficiency across different industries.
  • Apply Economic Theory to Real-World Issues and Policy: Utilize economic models and concepts to analyze real-world issues, including government policies, externalities, and the effects of digitalization on markets and business practices. Critically assess the welfare implications to form well-founded recommendations.
  • Critically Evaluate Economic Analysis, Including AI-Generated Outputs: Develop the ability to assess economic outputs, including those generated by AI, by identifying potential flaws in model assumptions, data quality, and logical reasoning.