Department of Management, Society and Communication

  • Centre for Business and Development Studies (CBDS)

Room: DH.Ø.2.108
E-mail: hg.msc@cbs.dk
Henrik Gundelach

My research interests are in the area of multi-national firms operating in emerging economies and developing countries with a particular focus on market entry and the determinants of subsidiary performance in an African context. My research on market entry concentrates on early entry strategies and organisational inertia, and research on subsidiary performance has focused on the importance of experiential learning. Based on my extensive international managerial career, I strive to conduct my research in a participative form by working closely with key stakeholders to understand complex business issues.

Primary research areas
  • International business
  • Firm strategy, organization and management in emerging markets
  • Foreign direct investment in and from developing countries
  • Subsidiary performance
Curriculum Vitae
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BSc: Strategy; HD: Sustainability in Business


Supervision of bachelor and master thesis; advisor on CEMS business projects

Other teaching activities

International Summer University Programme: International Strategic Management; International Business and Sustainability

Publications sorted by:
Michael Hedegaard; Anne Sofie Westh Olsen; Henrik Gundelach; Michael W. Hansen / An Institutional Analysis of Changing Diabetes in Children (CDiC)
Abstract from ISPAD's 49th Annual Conference, 2023
Conference abstract for conference > peer review
Michael Hedegaard; Anne Sofie Westh Olsen; Henrik Gundelach; Michael W. Hansen / An Institutional Analysis of Changing Diabetes in Children (CDiC)
Poster session presented at ISPAD's 49th Annual Conference, 2023, 1 p.
Poster > peer review
Michael Hedegaard; Henrik Gundelach; Michael W. Hansen / MNCs' Philanthropic Activities in Developing Countries : Impact Assessment by Social Return on Investment.
Paper presented at 49th Conference of the European International Business Academy , 2023
Paper > peer review
Henrik Gundelach; Bo Bernhard Nielsen / Subsidiary Performance Measurement in International Business Research : A Systematic Review and Future Directions.
In: Journal of Business Research, Vol. 169, 12.2023
Review article > peer review
Michael W. Hansen; Henrik Gundelach; Erik Thomas Johnson / The Business Case for the Sustainable Development Goals : An Empirical Analysis of 21 Danish Companies' Engagement with the SDGs.
Frederiksberg : Centre for Business and Development Studies 2022, 33 p. (CBDS Working Paper, No. 2022/2)
Working paper
Michael W. Hansen; Henrik Gundelach; Michael Hedegaard / Why Is MNC Subsidiary Performance Better in Challenging Business Environments?
Paper presented at 48th EIBA Annual Conference 2022, 2022
Paper > peer review
Henrik Gundelach / Performance Determinants : An Investigation of the Relationship between Resources, Experience and Performance in Challenging Business Environments.
Frederiksberg : Copenhagen Business School [Phd] 2021, 241 p. (PhD Series, No. 29.2021)
PhD thesis
Henrik Gundelach; Michael W. Hansen / Overcoming the Double Whammy of Liability of Foreignness and Industry Outsidership : The Role of Financial Intermediaries in Opening Africa to Institutional Investors.
Paper presented at 46th EIBA Annual Conference 2020 (Online), 2020
Paper > peer review
Henrik Gundelach; Michael W. Hansen / The Dynamics of Entry Mode Choice in Challenging Business Environments : An Exploratory Study of Medium Sized Exporters' Entry into Africa.
In: International Journal of Export Marketing, Vol. 3, No. 3, 2020, p. 174-203
Journal article > peer review
Michael W. Hansen; Henrik Gundelach / Turning the Sustainable Development Goals (SDGs) into Business Opportunities : Learnings from the Danish Industries project "From Philanthropy to Business" 2018-2020.
København : Industriens Fond 2020, 40 p.
More results... (total 17 results)
Outside activities

Name of contractual partner


Type of activity

The Danish Maritime and Commercial High Court (Sø- og Handelsretten)

1 February 2012 - 31 December 2023

 Expert assessor (Sagkyndig dommer)