Institut for Afsætningsøkonomi

skmmarktg

Institut for Afsætningsøkonomi

Selma
Kadic-Maglajlic
Lektor


Kontor: SOL/C3.07
Tel:
+4538152143
E-mail: skm.marktg@cbs.dk
sk
Præsentation

Dr. Selma Kadić-Maglajlić er Associate Professor ved Institut for Afsætningsøkonomi ved Copenhagen Business School. Inden hun kom til Copenhagen Business School i oktober 2019, havde hun flere akademiske stillinger ved School of Economics and Business, University of Sarajevo, Bosnien-Hercegovina. Efter hun dimitterede i Business Administration i 2010 ved University of Zagreb, Kroatien, fik hun sin doktorgrad i 2013 ved School of Economics and Business, University of Ljubljana, Slovenien. Hendes doktorafhandling er tildelt IMU Research for practice Award for videnskabelig og metodologisk ekspertise af Institute for Market-Oriented Management, University of Mannheim. 

Hendes forskning fokuserer hovedsagelig på interpersonelle påvirkninger, følelser og etik i salg og salgsledelse. Dr. Kadic-Maglajlic’s forskning har tiltrukket flere EU-fonde, og har modtaget adskillige internationale udmærkelser og priser. Hendes arbejde er blevet offentliggjort i forskellige internationale tidsskrifter, herunder Journal of International Marketing, Journal of Business Ethics, Industrial Marketing Management, Journal of Business Research, International Marketing Review, Journal of Macromarketing, Journal of Business & Industrial Marketing og andre. Hun er medlem af European Marketing Academy, American Marketing Association og co-formand for B2B Marketing Research Cluster (B2BMRC) ved Copenhagen Business School.

Som gæsteprofessor underviste Dr. Kadic-Maglajlic på Wien University of Economics and Business - WU (Østrig), Stord/Haugesund University College (Norge), University of Ljubljana (Slovenien) og University of Zagreb (Kroatien). Hun har hjulpet mange nystartede virksomheder med at udvikle deres salgsnetværk, men har også samarbejdet med multinationale organisationer som United National Development Programme og United Nations Population Fund.

Primære forskningsområder
  • Interpersonal influence, emotions, and ethics in selling and sales management
  • Innovation and export growth in B2B contexts
  • The role of emotions in consumer decision-making process
Sociale medier
Link til denne hjemmeside
www.cbs.dk/staff/skmmarktg
Kurser
  • Sales Implementation - CCUSO1004E (Customer & Commercial Development – CCD, MSc program)
  • International Marketing - CIMMO1069U.LA_F20 (International Marketing and Management – IMM, MSc Program)
Vejledning

Dr. Selma Kadić-Maglajlić has been supervising and examining B.Sc., M.Sc., and doctoral students at various international universities. Exemplary topics for a possible supervisions are: ethical usage of artificial intelligence in sales force management, ethical culture of sales teams and frontline employees, collaborative behavior of salespeople, modern workplace and sales force management.

Udvalgte publikationer
  • Arslanagic-Kalajdzic, M., Kadic-Maglajlic, S., & Miocevic, D. (2020). The power of emotional value: Moderating customer orientation effect in professional business services relationships. Industrial Marketing Management, 88, 12-21.
  • Micevski M., Dewsnap B., Cadogan J. W., Kadic-Maglajlic S. & Boso N. (2019) Sales Intra-Functional Flexibility: Its Relationship to Performance and Moderating Effects on Role Stressors, Journal of Business Research, 104, pp. 552-562 https://doi.org/10.1016/j.jbusres.2018.12.021
  • Kadic-Maglajlic S., Micevski M., Lee N., Boso N. Vida I. (2019). Three Levels of Ethical Influences on Selling Behavior and Performance: Synergies and Tensions, Journal of Business Ethics, 156(2), pp 377–397 https://doi.org/10.1007/s10551-017-3588-1   
  • Kadić-Maglajlić S., Arslanagić-Kalajdžić M., Micevski M. Michaelidou N. Nemkova K. (2017). Controversial advert perceptions in SNS advertising: the role of ethical judgement and religious commitment, Journal of Business Ethics, 141(2), pp. 249-265, https://doi.org/10.1007/s10551-015-2755-5  
  • Boso N., Story V. Cadogan J.W., Micevski M., Kadić-Maglajlić S. (2013) Firm innovativeness and export performance: environmental, networking and structural contingencies, Journal of International Marketing, 21(4), pp. 62-87, https://doi.org/10.1509/jim.13.0052
Publications List
Download long Publications List as PDF
Publikationer sorteret efter:
2023
Sheshadri Chatterjee; Ranjan Chaudhuri; Demetris Vrontis; Selma Kadic-Maglajlic / Adoption of AI Integrated Partner Relationship Management (AI-PRM) in B2B sales Channels : Exploratory Study.
I: Industrial Marketing Management, Vol. 109, 2.2023, s. 164-173
Tidsskriftartikel > peer review
Selma Kadic-Maglajlic; Maja Arslanagić-Kalajdžić; Adam Lindgreen; C. Anthony Di Benedetto / Editorial : Special Issues in Industrial Marketing Management: Past, Present, and Future.
I: Industrial Marketing Management, Vol. 109, 2023, 5 s., s. A2-A6
Leder > peer review
2022
Dario Miocevic; Maja Arslanagić-Kalajdžić; Selma Kadic-Maglajlic / Competition from Informal Firms and Product Innovation in EU Candidate Countries : A Bounded Rationality Approach.
I: Technovation, Vol. 110, 2.2022
Tidsskriftartikel > peer review
Selma Kadic-Maglajlic; Claude Obadia; Irena Vida; Matthew J. Robson / Moral Categorization of Opportunists in Cross-Border Interfirm Relationships
I: Journal of Business Ethics, 5.12.2022
Tidsskriftartikel > peer review
Maja Arslanagic-Kalajdzic; Selma Kadic-Maglajlic; Jasmina Dlacic; Vesna Zabkar / “We Go Together” : Understanding Social Cause-related Purchase Intentions of Young Adults.
I: Journal of Business Research, Vol. 140, 2.2022, s. 130-142
Tidsskriftartikel > peer review
2021
Adam Lindgreen; C. Anthony Di Benedetto; Ko De Ruyter; Lisa M. Ellram; Christian Grönroos; Michael Hutt; Douglas M. Lambert; Ajay K. Kohli; Selma Kadic-Maglajlic; Matthew J. Robson; Michel Van der Borgh / Becoming a Business-to-Business Marketing Scholar
I: How to Fast-track Your Academic Career: A Guide for Mid-career Scholars. Cheltenham : Edward Elgar Publishing 2021, s. 13-37 (How To Guides)
Bidrag til bog/antologi > peer review
Stefan Markovic; Nikolina Koporcic; Maja Arslanagić-Kalajdžić; Selma Kadic-Maglajlic; Mehdi Bagherzadeh; Nazrul Islam / Business-to-Business Open Innovation : COVID-19 Lessons for Small and Medium-sized Enterprises from Emerging Markets.
I: Technological Forecasting and Social Change, Vol. 170, 9.2021
Tidsskriftartikel > peer review
Ad de Jong; Jeroen J. L. Schepers; Cristiana R. Lages ; Selma Kadic-Maglajlic / The Role of the Service Manager's Perceived Career Success in Frontline Employees’ Learning Processes and Service Improvement
I: Journal of Business Research, Vol. 134, 9.2021, s. 601-617
Tidsskriftartikel > peer review
Selma Kadic-Maglajlic; Nawar N. Chaker; Maja Arslanagić-Kalajdžić / The Same Only Different : Seven Steps of Selling in Emerging Markets.
I: A Research Agenda for Sales. red. /Fernando Jaramillo; Jay P. Mulki. Cheltenham : Edward Elgar Publishing 2021, s. 109–134 (Elgar Research Agendas)
Bidrag til bog/antologi > peer review
2020
Mateja Bodlaj; Selma Kadic-Maglajlic; Irena Vida / Disentangling the Impact of Different Innovation Types, Financial Constraints and Geographic Diversification on SMEs' Export Growth
I: Journal of Business Research, Vol. 108, 1.2020, s. 466-475
Tidsskriftartikel > peer review
Flere resultater ...(i alt 38 )
Forskningsprojekter
Bibeskæftigelse
  • Associate co-editor for special issues of Industrial Marketing Management, since 2020
  • Program Committee member of 2020 EMAC Regional conference, held at the University of Zagreb, Faculty of Economics & Business, from 16-19th September 2020.
  • Panel speaker at the 2018 AMA Faculty Sales Consortium - New Horizons in Selling and Sales Management, Future Research Directions—Lightning Session, August 2018, Boston, Massachusetts, USA
  • Guest co-editor of Journal of Business Research, Vol. 80 (November 2017) Special section "Where the East Kisses the West”: Marketing Convergence and Divergence in the New Europe"
  • Dr. Kadic-Maglajlic collaborates with a very well recognized corporations and organizations such as PricewaterhouseCoopers, UNDP - United Nationals Development Program, Phoenix Pharma, GRAWE Insurance, Raiffeisen Bank