skmmarktg

Institut for Afsætningsøkonomi

Selma
Kadic-Maglajlic
Lektor


Kontor: SOL/C3.07
Tel:
+4538152143
E-mail: skm.marktg@cbs.dk
SMK
Præsentation

Dr. Selma Kadić-Maglajlić er Associate Professor ved Institut for Afsætningsøkonomi ved Copenhagen Business School. Inden hun kom til Copenhagen Business School i oktober 2019, havde hun flere akademiske stillinger ved School of Economics and Business, University of Sarajevo, Bosnien-Hercegovina. Efter hun dimitterede i Business Administration i 2010 ved University of Zagreb, Kroatien, fik hun sin doktorgrad i 2013 ved School of Economics and Business, University of Ljubljana, Slovenien. Hendes doktorafhandling er tildelt IMU Research for practice Award for videnskabelig og metodologisk ekspertise af Institute for Market-Oriented Management, University of Mannheim. 

Hendes forskning fokuserer hovedsagelig på interpersonelle påvirkninger, følelser og etik i salg og salgsledelse. Dr. Kadic-Maglajlic’s forskning har tiltrukket flere EU-fonde, og har modtaget adskillige internationale udmærkelser og priser. Hendes arbejde er blevet offentliggjort i forskellige internationale tidsskrifter, herunder Journal of International Marketing, Journal of Business Ethics, Industrial Marketing Management, Journal of Business Research, International Marketing Review, Journal of Macromarketing, Journal of Business & Industrial Marketing og andre. Hun er medlem af European Marketing Academy, American Marketing Association og co-formand for B2B Marketing Research Cluster (B2BMRC) ved Copenhagen Business School.

Som gæsteprofessor underviste Dr. Kadic-Maglajlic på Wien University of Economics and Business - WU (Østrig), Stord/Haugesund University College (Norge), University of Ljubljana (Slovenien) og University of Zagreb (Kroatien). Hun har hjulpet mange nystartede virksomheder med at udvikle deres salgsnetværk, men har også samarbejdet med multinationale organisationer som United National Development Programme og United Nations Population Fund.

Primære forskningsområder
  • Interpersonal influence, emotions, and ethics in selling and sales management
  • Innovation and export growth in B2B contexts
  • The role of emotions in consumer decision-making process
Sociale medier
Link til denne hjemmeside
www.cbs.dk/staff/skmmarktg
Kurser
  • Sales Implementation - CCUSO1004E (Customer & Commercial Development – CCD, MSc program)
  • International Marketing - CIMMO1069U.LA_F20 (International Marketing and Management – IMM, MSc Program)
Vejledning

Dr. Selma Kadić-Maglajlić has been supervising and examining B.Sc., M.Sc., and doctoral students at various international universities. Exemplary topics for a possible supervisions are: ethical usage of artificial intelligence in sales force management, ethical culture of sales teams and frontline employees, collaborative behavior of salespeople, modern workplace and sales force management.

Udvalgte publikationer
  • Arslanagic-Kalajdzic, M., Kadic-Maglajlic, S., & Miocevic, D. (2020). The power of emotional value: Moderating customer orientation effect in professional business services relationships. Industrial Marketing Management88, 12-21.
  • Micevski M., Dewsnap B., Cadogan J. W., Kadic-Maglajlic S. & Boso N. (2019) Sales Intra-Functional Flexibility: Its Relationship to Performance and Moderating Effects on Role Stressors, Journal of Business Research, 104, pp. 552-562 https://doi.org/10.1016/j.jbusres.2018.12.021
  • Kadic-Maglajlic S., Micevski M., Lee N., Boso N. Vida I. (2019). Three Levels of Ethical Influences on Selling Behavior and Performance: Synergies and Tensions, Journal of Business Ethics, 156(2), pp 377–397 https://doi.org/10.1007/s10551-017-3588-1   
  • Kadić-Maglajlić S., Arslanagić-Kalajdžić M., Micevski M. Michaelidou N. Nemkova K. (2017). Controversial advert perceptions in SNS advertising: the role of ethical judgement and religious commitment, Journal of Business Ethics, 141(2), pp. 249-265, https://doi.org/10.1007/s10551-015-2755-5  
  • Boso N., Story V. Cadogan J.W., Micevski M., Kadić-Maglajlić S. (2013) Firm innovativeness and export performance: environmental, networking and structural contingencies, Journal of International Marketing, 21(4), pp. 62-87, https://doi.org/10.1509/jim.13.0052
Publications List
Publikationer sorteret efter:
2020
Mateja Bodlaj; Selma Kadic-Maglajlic; Irena Vida / Disentangling the Impact of Different Innovation Types, Financial Constraints and Geographic Diversification on SMEs' Export Growth
I: Journal of Business Research, Vol. 108, 1.2020, s. 466-475
Tidsskriftartikel > peer review
Belinda Dewsnap; Milena Micevski; John W. Cadogan; Selma Kadic-Maglajlic / Flexibility in Marketing & Sales Interfacing Processes
I: Industrial Marketing Management, Vol. 91, 11.2020, s. 285-300
Tidsskriftartikel > peer review
Maja Arslanagić-Kalajdžić; Selma Kadic-Maglajlic; Dario Miocevic / The Power of Emotional Value : Moderating Customer Orientation Effect in Professional Business Services Relationships.
I: Industrial Marketing Management, Vol. 88, 7.2020, s. 12-21
Tidsskriftartikel > peer review
Zoran Latinovic; Milena Micevski; Selma Kadic-Maglajlic / What If High Is Too High : Fole of Regulations of Emotions in Sales Interactions.
I: Proceedings of the EMAC 2020 Regional ConferenceBrussels : European Marketing Academy. EMAC 2020, 1 s. (Proceedings of the European Marketing Academy)
Konferenceabstrakt i proceedings > peer review
Maja Arslanagić-Kalajdžić; Selma Kadic-Maglajlic; Jasmina Dlacic; Vesna Zabkar / Young Adults' Cause Related Behavior Across Countries : The Role of Individual Characteristics.
I: Proceedings of the EMAC 2020 Regional ConferenceBrussels : European Marketing Academy. EMAC 2020, 1 s. (Proceedings of the European Marketing Academy)
Konferenceabstrakt i proceedings > peer review
2019
Selma Kadic-Maglajlic; Maja Arslanagic-Kalajdzic; Milena Micevski; Jasmina Dlacic; Vesna Zabkar / Being Engaged is a Good Thing : Understanding Sustainable Consumption Behavior Among Young Adults.
I: Journal of Business Research, Vol. 104, 11.2019, s. 644-654
Tidsskriftartikel > peer review
Nina Michaelidou; Milena Micevski; Selma Kadic-Maglajlic; Tribikram Budhathoki; Siddhartha Sarkar / Does Non-profit Brand Image Mean the same Across Cultures? : An Exploratory Evaluation of Non-profit Brand Image in Three Countries.
I: International Marketing Review, Vol. 36, Nr. 6, 2019, s. 979-995
Tidsskriftartikel > peer review
Selma Kadic-Maglajlic; Maja Arslanagic-Kalajdzic / Internationalization of Bosnian Black Coffee Brand : Bringing the Traditional Coffee Experience to The World.
I: Emerald Emerging Markets Case Studies, Vol. 9, Nr. 1, 30.3.2019
Tidsskriftartikel > peer review
Marija Tomašević Lišanin; Selma Kadic-Maglajlic; Nikola Drašković / Principi prodaje i pregovaranja
Zagreb : Sveuciliste u Zagrebu Ekonomski Fakultet 2019, 332 s.
Bog
Selma Kadic-Maglajlic; Nikola Drašković; Marija Tomašević Lišanin / Prodaja i pregovaranje
Sarajevo : School of Economics and Business, Sarajevo, Bosnia and Herzegovina 2019, 324 s.
Bog
Flere resultater ...(i alt 29 )
Bibeskæftigelse
  • Associate co-editor for special issues of Industrial Marketing Management, since 2020
  • Program Committee member of 2020 EMAC Regional conference, held at the University of Zagreb, Faculty of Economics & Business, from 16-19th September 2020.
  • Panel speaker at the 2018 AMA Faculty Sales Consortium - New Horizons in Selling and Sales Management, Future Research Directions—Lightning Session, August 2018, Boston, Massachusetts, USA
  • Guest co-editor of Journal of Business Research, Vol. 80 (November 2017) Special section "Where the East Kisses the West”: Marketing Convergence and Divergence in the New Europe"
  • Dr. Kadic-Maglajlic collaborates with a very well recognized corporations and organizations such as PricewaterhouseCoopers, UNDP - United Nationals Development Program, Phoenix Pharma, GRAWE Insurance, Raiffeisen Bank