Department of Digitalization

Associate professor

Room: HOW/60-3.17
E-mail: qj.digi@cbs.dk
Qiqi Jiang

Qiqi Jiang is an Associate Professor in the Department of Digitalization, Copenhagen Business School. He obtained his PhD degree from Department of Information Systems, City University of Hong Kong, Master degree from ETH Zurich, and Bachelor degree from Nankai University. His research interests include: online peer production (e.g. open-source software community, wikipedia, and crowdsourcing), strategic impacts of information technology (e.g. blockchain), and IT design and evaluation (e.g. gamification). His research has appeared, or will appear, in several reputable IS journals and conferences, such as MIS Quarterly, Journal of Management Information Systems, and Journal of the Association for Information Systems, among many others.

Primary research areas
  • Online peer production
  • Strategic impacts of Information Technology
  • IT design and evaluation
Social media
Link to this homepage
  • Winning in the Digital Age: Applications in Data Analysis with R
  • Applying Data Analytics in Digital Business
  • Research Project
  • Platform-based innovation
  • Digital marketing
  • Quantitative Empirical Method
Selected publications
  • Zhang, W.P., Wei, C.P., Jiang, Q. Q., Peng, C.H., and Zhao, L., “Beyond the Block: A Novel Blockchain Technical Model for Long-term Care Insurance.” Journal of Management Information Systems (Accepted).
  • Sutanto, J., Jiang, Q. Q., and Tan, C.H., “The Contingent Role of Interproject Connectedness in Cultivating Open Source Software Projects,” The Journal of Strategic Information Systems (forthcoming) 2021.
  • Kang, L.L., Jiang, Q. Q., Peng, C.H., Sia, C. L., and Liang, T.P. “Managing Changes with the Support of Smart Technology: A Field Investigation of Ride-Hailing Services,” Journal of the Association for Information Systems, Volume 21, No. 6, 2020, 1594-1620.
  • Jiang, Q. Q., Tan, C.H., Sia, C.L., and Wei, K.K., “Followership in an Open-source Software Project and Its Significance in Code Reuse,” MIS Quarterly, Volume 43, No. 4, 2019, 1303-1319.
  • Li, M. X., Jiang, Q. Q., Tan, C. H., and Wei, K. K., “Enhancing User-Game Engagement through Software Gaming Elements,” Journal of Management Information Systems, Volume 30, No. 4, Spring 2014, 115-150.
Publications sorted by:
Wenping Zhang; Chih-Peng Wei; Qiqi Jiang; Chih-Hung Peng; J. Leon Zhao / Beyond the Block : A Novel Blockchain-Based Technical Model for Long-Term Care Insurance.
In: Journal of Management Information Systems, Vol. 38, No. 2, 2021, p. 374-400
Journal article > peer review
Yi Liu; Qiqi Jiang; Rob Gleasure / Hitting Net-zero Without Stopping Flying : Increasing Air Travelers’ Likelihood to Opt-in to Voluntary Carbon Offsetting.
In: Journal of Travel Research, 15.11.2021
Journal article > peer review
Xu Li; Kanliang Wang; Qiqi Jiang / Making Recommendations More Effective through Social Features : The Impact on Social E-commerce Users' Purchasing Intentions.
In: PACIS 2021 Proceedings. ed. /Doug Vogel; Kathy Ning Shen; Pan Shan Ling; M.N. Ravishankar; Xi (Jacky) Zhang. Atlanta, GA : Association for Information Systems. AIS Electronic Library (AISeL) 2021
Article in proceedings > peer review
Juliana Sutanto; Qiqi Jiang; Chuan-Hoo Tan / The Contingent Role of Interproject Connectedness in Cultivating Open Source Software Projects
In: The Journal of Strategic Information Systems, Vol. 30, No. 1, 3.2021
Journal article > peer review
Wenping Zhang; Lele Kang; Qiqi Jiang; Lei Pei / A 2020 Perspective on “From Buzz to Bucks: The Impact of Social Media Opinions on the Locus of Innovation” : From Surfaces to Essences.
In: Electronic Commerce Research and Applications, Vol. 40, No. March–April, 2020
Comment/debate > peer review
Lele Kang; Qiqi Jiang; Chih-Hung Peng; Choon Ling Sia; Ting-Peng Liang / Managing Change with the Support of Smart Technology : A Field Investigation of Ride-hailing Services.
In: Journal of the Association for Information Systems, Vol. 21, No. 6, 2020, p. 1594-1620
Journal article > peer review
Wenping Zhang; Wei Du; Yiyang Bian; Chih-Hung Peng; Qiqi Jiang / Seeing Is Not Always Believing : An Exploratory Study of Clickbait in WeChat.
In: Internet Research, Vol. 30, No. 3, 2020, p. 1043-1058
Journal article > peer review
Chris Dellarocas; Qiqi Jiang; Juliana Sutanto / Collaboration at Scale : Understanding how Virtual Teams Organize and Coordinate for Quality Content Production.
Poster session presented at 2019 Winter Conference on Business Analytics (WCBA), 2019, 1 p.
Poster > peer review
Bei Luo; Xiaoke Zhang; Lele Kang; Qiqi Jiang / Do Development Strategies Influence the Performance of Mobile Apps? Market Status Matters
In: HCI in Business, Government and Organizations. Information Systems and Analytics - 6th International Conference, HCIBGO 2019, Held as Part of the 21st HCI International Conference, HCII 2019, Proceedings. ed. /Fiona Fui-Hoon Nah; Keng Siau. Cham : Springer 14.6.2019, p. 83-94 (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics), Vol. 11589)
Article in proceedings > peer review
Qiqi Jiang / Effects of Cooperative and Competitive Gamification on Fitness Mobile App Use : A Field Experiment.
Abstract from 2019 INFORMS Annual Meeting, 2019
Conference abstract for conference > peer review
More results... (total 33 results)
Outside activities


  • No outside activities