Department of Strategy and Innovation

mpsi

Department of Strategy and Innovation

Marion
Poetz
Associate professor


E-mail: mp.si@cbs.dk
Presentation

Marion Poetz is Associate Professor of Innovation Management at the Department of Strategy and Innovation (SI) at Copenhagen Business School (CBS), and Scientific Director of the LBG Open Innovation in Science Center (OIS Center) in Vienna. 

She gained her PhD from WU Vienna and has been a visiting scholar at MIT Sloan School of Management, Bocconi University and ETH Zurich. 

Inspired by phenomena linked to open innovation, crowdsourcing and similar topics, her research is concerned with strategy, leadership, organization and problem solving in new forms of science and innovation practices that are characterized by being more open, distributed, collaborative, and democratized than traditional models. As a principle investigator in several large-scale research projects, she currently manages research groups around these topics in both Denmark and Austria. Marion’s work has been published in leading international journals such as Management Science, the Journal of Product Innovation Management or Harvard Business Review, featured in media such as Forbes or Inc. Magazine, and received numerous awards. 

Marion engages as a coordinator and teacher in different international master, PhD and executive teaching programs in the fields of entrepreneurship and innovation. She is the academic head of the Graduate Diploma Program in Innovation Management at CBS and co-initiator of the Danish SME Crowdsourcing Lab.

Marion has been an academic advisor and consultant to organizations from various industries including national and international firms and policy-making institutions. She has been involved in developing the Open Innovation in Science (OIS) Initiative of the Ludwig Boltzmann Gesellschaft (LBG) and acts as the academic director of the Lab for Open Innovation in Science (LOIS). Marion is affiliated with the Danish Research Unit for Industrial Dynamics (DRUID), the Academy of Management (AOM) and has been selected as a member of the Young Global Leaders (YGLs) of the World Economic Forum (WEF).

 

 

 

Primary research areas
  • Strategy and Leadership for Innovation
  • Management of Innovation and Technology
  • Organizational Learning and Search
  • Open and Distributed Innovation Processes
  • Crowdsourcing and Community-based Innovation
  • Problem Solving
  • Open Science
Links

Google Scholar

Graduate Diploma in Innovation Management

Open Innovation in Science Research and Competence Center (OIS Center)

SME Crowdsourcing Lab

Link to this homepage
www.cbs.dk/en/staff/mpsi
Courses

Cand. merc. MIB:
- Innovation & Knowledge (I&K)

PhD School in Economics and Management:
- Developing Research Questions and Proposals
- Management of Innovation

Graduate Diploma (HD) in Innovation Management 
- Management, Organization and Marketing of Innovation

Supervision

Marion Poetz supervises students writing their theses in the fields of Entrepreneurship and Innovation, specifically focusing on Open and Distributed Innovation.

Other teaching activities

Executive education in the fields of Entrepreneurship and Innovation.

Selected publications

Waldner, F., Poetz, M. K., Grimpe, C. and Eurich, M. (2015). Antecedents and Consequences of Business Model Innovation: The Role of Industry Structure. Advances in Strategic Management, forthcoming.

Poetz, M.K., Franke, N., and Schreier, M. (2014). Sometimes the Best Ideas Come from Outside Your Industry. Harvard Business Review, November 21, online. https://hbr.org/2014/11/sometimes-the-best-ideas-come-from-outside-your-industry  

Franke, N., Poetz, M. K., and Schreier, M. (2014). Integrating problem solvers from analogous markets in new product ideation. Management Science, 60(4), 1063-1081. 2014 EBS.SIIE Best-Paper-Award “Innovation Management  (download1.pdf)

Poetz, M.K., and Prügl, R. (2014). Find the Right Expert for Any Problem. Harvard Business Review, December 16, online. https://hbr.org/2014/12/find-the-right-expert-for-any-problem

Poetz, M. K., and Schreier, M. (2012). The value of crowdsourcing: Can users really compete with professionals in generating new product ideas? Journal of Product Innovation Management, 29(2), 245-256. 2012 Thomas P. Hustad Best Paper Award of the Journal of Product Innovation Management (download2.pdf)

Poetz, M. K., and Prügl, R. (2010). Crossing domain-specific boundaries in search of innovation: Exploring the potential of pyramiding. Journal of Product Innovation Management, 27(6), 897-914.Best Paper Award of the 16th International Product Development Management Conference, first Runner-up. (download3.pdf)

Hienerth, C., Poetz, M. K., and von Hippel, E. (2007). Exploring key characteristics of lead user workshop participants: Who contributes best to the generation of truly novel solutions? DRUID Summer Conference 2007, Copenhagen, June 18-20.

Publications sorted by:
2022
Chiara Franzoni; Marion Poetz; Henry Sauermann / Crowds, Citizens, and Science : A Multi-dimensional Framework and Agenda for Future Research.
In: Industry and Innovation, Vol. 29, No. 2, 2.2022, p. 251-284
Journal article > peer review
Susanne Beck; Tiare Brasseur; Marion Poetz; Henry Sauermann / Crowdsourcing Research Questions in Science
In: Research Policy, Vol. 51, No. 4, 5.2022
Journal article > peer review
Susanne Beck; Marion Poetz; Henry Sauermann / How Will Artificial Intelligence (AI) Influence Openness and Collaboration in Science?
In: Elephant in the Lab, 17.10.2022
Journal article
Susanne Beck; Christoph Grimpe; Marion Poetz; Henry Sauermann / Introduction to the Special Issue on Open Innovation in Science
In: Industry and Innovation, Vol. 29, No. 2, 2022, 5 p., p. 131-135
Editorial > peer review
Susanne Beck; Marcel LaFlamme; Marion Poetz / Organizing for Inter- & Transdisciplinary Collaboration in Science : The Role of Autonomy vs. Control.
In: Proceedings of the Eighty-second Annual Meeting of the Academy of Management . ed. /Sonja Taneja. Briarcliff Manor, NY : Academy of Management 2022, 1 p., p. 3573 (Academy of Management Proceedings)
Conference abstract in proceedings > peer review
Susanne Beck; Marcel LaFlamme; Marion Poetz / Organizing for Inter-and Transdisciplinary Collaboration in Science : The Role of Autonomy vs. Control.
Paper presented at DRUID22 Conference, 2022
Paper > peer review
Marcel LaFlamme; Marion Poetz; Daniel Spichtinger / Seeing Oneself as a Data Reuser : How Subjectification Activates the Drivers of Data Reuse in Science.
In: PLOS ONE, Vol. 17, No. 8, 18.8.2022
Journal article > peer review
Susanne Beck; Carsten Bergenholtz; Marcel Bogers; Tiare Brasseur; Maria Louise Conradsen; Diletta Di Marco; Andreas Philipp Distel; Leonhard Dobusch; Daniel Dörler; Agnes Effert; Benedikt Fecher; Despoina Filiou; Lars Frederiksen; Thomas Gillier; Christoph Grimpe; Marc Gruber; Carolin Haeussler; Florian Heigl; Karin Hoisl; Katie Hyslop; Olga Kokshagina; Marcel LaFlamme; Cornelia Lawson; Hila Lifshitz-Assaf; Wolfgang Lukas; Markus Nordberg; Maria-Theresa Norn; Marion Poetz; Marisa Ponti; Gernot Pruschak; Laia Pujol Priego; Agnieszka Radziwon; Janet Frances Rafner; Gergana Petrova Romanova; Alexander Ruser; Henry Sauermann; Sonali K. Shah; Jacob Friis Sherson; Julia Suess-Reyes; Christopher L. Tucci; Philipp Tuertscher; Jane Bjørn Vedel; Theresa Velden; Roberto Verganti; Jonathan Wareham; Andrea Wiggins; Sunny Mosangzi Xu / The Open Innovation in Science Research Field : A Collaborative Conceptualisation Approach.
In: Industry and Innovation, Vol. 29, No. 2, 2.2022, p. 136-185
Journal article > peer review
2021
Susanne Beck; Agnes Effert; Olga Kokshagina; Karin Hoisl; Marion Poetz / Assembling the Collaboration Puzzle : Integrating Dispersed Knowledge on Individual-level Antecedents of Scientific Collaborations with Non-professional Scientists.
Abstract from Annual Meeting of the Society of Social Studies of Science (4S) 2021, 2021
Conference abstract for conference > peer review
Julia Süss-Reyes; Susanne Beck; Marion Poetz; Henry Sauermann / Co-creation in (Citizen) Science : Unbundling the Concept and Identifying Key Challenges.
Abstract from Annual Meeting of the Society of Social Studies of Science (4S) 2021, 2021
Conference abstract for conference > peer review
More results... (total 45 results)
Research Projects
Outside activities
Year Name of contractual partner Type of activity
2018 - 2020 Ludwig Boltzmann Gesellschaft Academic directorship (Lab for Open Innovation in Science) and executive teaching
2018 - 2020 Austrian Federal Economic Chamber Speaker and executive teaching
2019 - 2022 The Purpose Lab Academic advisor
2020 - 2022 Institute for Innovation Capability Building Founder and scientific director
2021 - 2022 Einstein Center for Neurosciences Berlin (ECN)  Program director and teacher, Lab for Open Innovation in Science