Department of Digitalization

Associate professor

Room: HOW/60-3.14
E-mail: rg.digi@cbs.dk
Rob Gleasure

Rob Gleasure is Associate Professor at the Department of Digitalization, Copenhagen Business School. He received his PhD from University College Cork in 2013 and his interests include crowds/online communities, distributed collaboration, design, and neuroIS. Rob is an Associate Editor for the European Journal of Information Systems, a former Co-Editor in Chief for the Journal of Decision Systems, a Founding Member of the AIS SIGOPEN, and he has performed a range of different Chair roles for international conferences. Rob’s research has appeared in outlets such as Information Systems Research, the Journal for the Association of Information Systems, the European Journal of Information Systems, Information Systems Journal, the Journal of Information Technology, the Journal of Strategic Information Systems, and Sloan Management Review. Rob employs a range of qualitative and quantitative methods and is especially interested in exploring how systems can be designed to leverage intuition and interpersonal learning for social good.

Primary research areas
  • Crowdfunding/crowdsourcing
  • Technology-mediated collaboration
  • Design science/design thinking
  • Power and discourse
  • Emotion and empathy
  • Relationship between IT and physiology
Administrative tasks

Social media
Link to this homepage
  • Digital Media and the Organization: Innovation, Branding, and Strategy (course coordinator)

  • Digital Transformation of Business (course coordinator)

  • Digitalization of Finance

  • Foundations of Digital Ventures

  • Digital Battlefields

  • Designing Business IT

  • Designing and evaluating novel solutions for complex problems
  • Modelling bias, emotion, and power in technology-mediated interactions 
  • Crowdfunding, citizen science, open innovation, and other open systems
  • Any topics related
Other teaching activities

Office Hours:
Mondays 10:00-12:00

Selected publications
Publications sorted by:
Kevin O’Leary; Rob Gleasure; Philip O'Reilly; Joseph Feller / Introducing the Concept of Creative Ancestry as a Means of Increasing Perceived Fairness and Satisfaction in Online Collaboration : An Experimental Study .
In: Technovation, Vol. 110, 2.2022
Journal article > peer review
Leona Chandra Kruse; Pascal LeMasson; Rob Gleasure / Introduction to Designers and Collaborative DSR Track
In: The Transdisciplinary Reach of Design Science Research: 17th International Conference on Design Science Research in Information Systems and Technology, DESRIST 2022, St Petersburg, FL, USA, June 1–3, 2022, Proceedings . ed. /Andreas Drechsler; Aurona Greber; Alan Hevner. Cham : Springer 2022, p. 390-391 (Lecture Notes in Computer Science, Vol. 13229)
Article in proceedings > peer review
Leonardo Maria De Rossi; Michel Avital; Rob Gleasure / The Proliferation of End Users as a Success Metric for Cryptocurrencies
In: Proceedings of the 55th Hawaii International Conference on System SciencesHonolulu : Hawaii International Conference on System Sciences (HICSS) 2022 (Proceedings of the Annual Hawaii International Conference on System Sciences)
Article in proceedings > peer review
Kieran Conboy; Rob Gleasure; Lorraine Morgan / When Crowds Play God : A Promethean Perspective on Crowdfunding.
In: European Journal of Information Systems, Vol. 31, No. 2, 4.2022, p. 207-226
Journal article > peer review
Emmanuel Eze; Rob Gleasure; Ciara Heavin / Worlds Apart : A Socio-material Exploration of mHealth in Rural Areas of Developing Countries.
In: Information Technology and People, Vol. 35, No. 8, 2022, p. 99-141
Journal article > peer review
Michael Wessel; Rob Gleasure; Robert J. Kauffman / Creators and Backers in Rewards-based Crowdfunding : Will Incentive Misalignment Affect Kickstarter’s Sustainability?.
In: Proceedings of the 54th Hawaii International Conference on System SciencesHonolulu : Hawaii International Conference on System Sciences (HICSS) 2021, p. 6543-6552 (Proceedings of the Annual Hawaii International Conference on System Sciences)
Article in proceedings > peer review
Yi Liu; Qiqi Jiang; Rob Gleasure / Hitting Net-zero Without Stopping Flying : Increasing Air Travelers’ Likelihood to Opt-in to Voluntary Carbon Offsetting.
In: Journal of Travel Research, 15.11.2021
Journal article > peer review
Torben Juul Andersen (Editor) ; Rob Gleasure (Editor) / Proceedings of the ACM Collective Intelligence Conference 2021
WWW : Copenhagen Business School, CBS ACM Collective Intelligence Conference 2021, 2021
Lorraine Morgan; Rob Gleasure; Abayomi Baiyere; Hong Phuc Dang / Share and Share Alike : How Inner Source can Help Create New Digital Platforms .
In: California Management Review, Vol. 64, No. 1, 11.2021, p. 90-112
Journal article > peer review
Michael Wessel; Rob Gleasure; Robert J. Kauffman / Sustainability of Rewards-based Crowdfunding : Quasi-experimental Analysis of Funding Targets and Backer Satisfaction.
In: Journal of Management Information Systems, Vol. 38, No. 3, 2021, p. 612-646
Journal article > peer review
More results... (total 64 results)
Academic Interests

Research Projects
Outside activities


  • No outside activities