Christina Lubinski
Professor
Primary research areas
Leveraging Business Humanities to Rethink Entrepreneurship and Society
My research helps society rethink entrepreneurship beyond individual success and market efficiency. I explore how entrepreneurship shapes and is shaped by broader social, cultural, and political contexts, critically examining the ideologies behind it and their impact on inequality and social cohesion.
I lead the research project “Rethinking Entrepreneurship in Society,” funded by the Carlsberg Foundation. Together with five PhDs and four postdocs, we investigate how entrepreneurial ideas and practices affect society, both positively and negatively.
My work addresses:
How entrepreneurship reinforces or reduces social inequalities.
The opportunities and risks of AI in business and society.
How companies navigate geopolitical risk.
As Editor-in-Chief of Business History and through my academic and policy engagements, I advance research that reimagines the role of business in shaping more just and sustainable futures.