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Be­ha­vi­our­al Fin­ance

About the course

What you will learn

  • Apply psychological and behavioral concepts to financial decision-making in markets, organizations, and personal finance.
  • Identify and explain how cognitive biases and emotions systematically influence financial behavior.
  • Evaluate real-world financial phenomena—such as ESG investing, market bubbles, and crisis behavior—through the lens of behavioral finance theories.
  • Analyze how people process financial information and react (or fail to react) to it under uncertainty.
  • Use behavioral insights to design strategies for improving decision-making in professional and personal financial contexts.