Tom Grad
Associate Professor
Om
I explore human behavior to design better organizations
My research examines how competition and collaboration shape human behavior, organizational design, and technological platforms. I am motivated by understanding the social dynamics that drive innovation, and by helping organizations harness these forces to create value not just for themselves, but for society.
I focus on the participation, cooperation, competition, and rivalry in shaping decision-making, strategy, and innovation. By utilizing new data-driven methods and analytical tools, such as machine learning and generative AI, I provide insights into how organizations and platforms can be designed to foster creativity, resilience, and progress.
Publications
See all publications30. juli 2025
When Rivalry Backfires
How Individual Skill and Risk of Status Loss Moderate the Effects of Rivalry on Performance
Go to publicationnovember 2024
Competition and Collaboration in Crowdsourcing Communities
What Happens When Peers Evaluate Each Other?
Go to publicationseptember 2024
(How) Does User-generated Content Impact Content Generated by Professionals?
Evidence From Local News
Go to publication