Found­a­tions of Di­git­al Ven­tures

Course content

Digital technology is rapidly becoming the foundation upon which new entrepreneurial organizations design products and services, relate to customers, and engage the competition. Such new ventures use the transformational potential of digital technology to create offerings that explore novel directions of creating, delivering, and capturing value.

Against this backdrop, this course surveys current academic work on digital ventures: The course addresses structure, process, and outcome of initiatives within and beyond traditional firm boundaries that rest on the substantial use of digital technologies. Such activity has attracted significant scholarly interest at the intersection of digital technology innovation, new product development, and management. This offers students the opportunity to learn about the unique attributes of digital technologies and how the fuel the emergence of new ventures. The lectures will cover areas such as digital-enabled entrepreneurship, intrapreneurship, designing and innovating new digital offerings, venture ideation, -creation, and -operation. Upon completion, students will have the intellectual tools necessary to understand the phenomenon of digital ventures.