Collaborative Business Models in Tourism and Hospitality
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This course aims to consolidate organizational behavioural insights with specific focus managing change and organizational transformations in a tourism and hospitality context. The specific learning objectives of the course are the following:
- Describe and discuss the assumptions underlying different theoretical perspectives on change and change management in tourism organizations
- Identify and analyse contemporary change management approaches by combining insights from social psychology, organizational culture theory and management
- Discuss possible challenges and consequences of change processes on organizational identity and and social dynamics within tourism organizations
- Analyze and explain different forms of internal organizational communication and managerial tools and their impact during change processes.
- Evaluate different organizational solutions and management styles to build, enhance or repair organizational culture and employee well-being
- Apply conceptual models, concepts and methodological tools, singly or combined to fit a concrete case situation under study
- Critically assess the value and relevance of models, concepts and theories presented throughout the course in relation to their practical application
- Outline options and design projects for organizational transformations through the understanding of specific cases and contexts of organizational change
- Follow academic conventions in the written presentation.