Collaborative Business Models in Tourism and Hospitality
About the course
What you will learn
This course aims to consolidate organizational behavioural insights with specific focus managing change and organizational transformations in a tourism and hospitality context. The specific learning objectives of the course are the following:
- Describe and discuss the assumptions underlying different theoretical perspectives on change and change management in tourism organizations
- Identify and analyse contemporary change management approaches by combining insights from social psychology, organizational culture theory and management
- Discuss possible challenges and consequences of change processes on organizational identity and and social dynamics within tourism organizations
- Analyze and explain different forms of internal organizational communication and managerial tools and their impact during change processes.
- Evaluate different organizational solutions and management styles to build, enhance or repair organizational culture and employee well-being
- Apply conceptual models, concepts and methodological tools, singly or combined to fit a concrete case situation under study
- Critically assess the value and relevance of models, concepts and theories presented throughout the course in relation to their practical application
- Outline options and design projects for organizational transformations through the understanding of specific cases and contexts of organizational change
- Follow academic conventions in the written presentation.