adjmarktg

Department of Marketing

Ad de
Jong
Professor


Room: SOL/C3.02
Tel:
+4538152135
E-mail: adj.marktg@cbs.dk
addejong
Presentation

Since 2018 Ad (“Addy”) de Jong has been a Professor of Marketing at the Department of Marketing at Copenhagen Business School. He obtained a M.Sc. in Psychometrics at the University of Leiden (1993-1998, The Netherlands) and has a Ph.D. from the School of Economics & Business Administration at the University of Maastricht (1998-2003, The Netherlands). He then worked at Eindhoven University of Technology (2003-2014, The Netherlands) as a Postdoctoral Researcher, Assistant Professor, and Associate Professor, respectively. In 2014 he was appointed as a Professor of Marketing at Aston Business School (2014-2017, United Kingdom).

He research focuses on frontline marketing, frontline employees, sales/service teams, sales/service innovation, marketing research methods (e.g., multivariate statistics, multilevel regression analysis).

Ad de Jong serves on the editorial review boards of the Journal of Service Research and the Journal of Personal Selling & Sales Management and he has served as an Editor of a special issue on Sales and Innovation for the Journal of Product Innovation Management. He has published in various journals including Management Science, the Journal of Marketing, the Journal of Management, Industrial Marketing Management,  the Journal of Retailing, the International Journal of Research in Marketing, the Journal of the Academy of Marketing Science the Journal of Service Research, the Journal of Management Studies, the Journal of Product Innovation Management, the British Journal of Management, Decision Sciences, and Marketing Letters.

He has taught PhD courses (on topics, such as (1) data exploration, (2) multiple regression analysis, (3) multilevel regression analysis, (4) how to position your paper, (5) how to respond to referee reports, (6) factor analysis)  at universities all over the world, including Aston Business School (UK); Aalto University (Finland); Maastricht University (Netherlands); Henley Business School (UK); Eindhoven University of Technology (Netherlands); ESCP Europe Business School, (Berlin); Autonomous University of Madrid (Spain); Technical University Darmstadt (Germany); University of Ljubljana (Slovenia); University of Valladolid (Spain); University of Newcastle (Australia), and ESCP Europe Business School, (Paris).

Primary research areas

Frontline marketing, frontline employees, sales/service teams, sales/service innovation, marketing research methods (e.g., multivariate statistics, multilevel regression analysis).

Curriculum Vitae
Link to this homepage
www.cbs.dk/en/staff/adjmarktg
Courses

Creating Innovation and Customer Value
Marketing and Creative Processes
Positioning and Creative Strategies for Integrated Marketing Communication

Supervision

Ad de Jong supervises about three MSc theses a year. He has supervised numerous MSc students at various universities. He has also supervised several PhD students. Topics of supervision are frontline marketing, frontline teams, innovation selling, service marketing. Ad de Jong prefers quantitative approaches.

Selected publications

Van der Borgh, W., de Jong A., and Nijssen E. (2017) Why helping coworkers does not always make you poor: The contingent role of common and unique position within the sales team. Industrial Marketing Management.

Van der Borgh, Michel, Ad de Jong, and Ed Nijssen (2017). “Alternative Mechanisms Guiding Salespersons’ Ambidextrous Product Selling” British Journal of Management. 28, 331–353

Ruth Stock-Homburg, Ad de Jong, and Nicolas Zacharias (2017). Frontline Employees’ Innovative Service Behavior as Key to Customer Loyalty: Insights into FLEs’ Resource Gain Spiral? Journal of Product Innovation Management. 34 (2) 223-245.

Hensen, Niek, Isobel Keeling, Ko de Ruyter, Martin Wetzels, and Ad de Jong (2016) "Making SENS: Exploring the Antecedents and Impact of Store Environmental Stewardship Climate" Journal of the Academy of Marketing Science. 44 (4) 497–515

De Jong, A., M. Verbeke, and E.J. Nijssen (2014) Introduction to the Journal of Product Innovation Management Special Section on Sales and Innovation Journal of Product Innovation Management 31 (4):643–646

Berg, W. van den, Verbeke, W., Bagozzi, R., Worm, L., Jong, A. de, Nijssen, E.J. (2014). Salespersons as internal knowledge brokers and new products selling: Discovering the link to genetic makeup. Journal of Product Innovation Management. 31 (4): 695–709

De Jong A., M. Song, and L. Song (2013) How Lead Founder Personality Affects New Venture Performance: The Mediating Role of Team Conflict. Journal of Management 39 (7) 1825-1854.

Schepers, J.J.L., Falk T, de Ruyter K, de Jong A., and Hammerschmidt M. (2012). Principles and Principals: Do Customer Stewardship and Agency Control Compete or Complement when Shaping Frontline Employee Behavior? Lead article in: Journal of Marketing 76 (November), 1 –20

Schepers, J.J.L., De Jong, A., De Ruyter, K., and Wetzels, M.G.M. (2011). Fields of Gold: Perceived Efficacy in Virtual Field Service Employee Teams, Journal of Service Research. 14(3), 372-389

De Ruyter K., de Jong A., and M. Wetzels (2009). Antecedents and Consequences of Environmental Stewardship in Boundary-Spanning B2B Teams. Journal of the Academy of Marketing Science 37 (4) 470–487.

van Birgelen M., A. de Jong, and K. de Ruyter (2006). Loyalty in Multi-Channel Service Retailing: A Comprehensive Study on the Effects of Multi-channel Satisfaction. Journal of Retailing, 82 (4), 367-377.

de Jong, A., K. de Ruyter, and M. Wetzels (2006). Linking Employee Confidence to Performance:. A Study of Self-Managing Service Teams. Journal of the Academy of Marketing Science, 34 (4), 576-587

de Jong, A., K. de Ruyter, and Lemmink J.G.A.M. (2005) Service Climate in Self-Managing Teams: Mapping the Linkage of Team Member Perceptions and Service Performance Outcomes in a Business-to-Business Setting. Journal of Management Studies 42 (8) 1593-1620.

de Jong, A., K. de Ruyter, and M. Wetzels (2005). Antecedents and Consequences of Group Potency: A Study of Self-Managing Service Teams. Management Science, 51 (11), 1610-1625.

de Jong, A., K. de Ruyter, and J. Lemmink (2004). Antecedents and Consequences of the Service Climate in Boundary-Spanning Self-Managing Service Teams. Journal of Marketing, 68 (2), 18-35. 

de Jong, A. and K. de Ruyter (2004). Adaptive versus Proactive Behavior in Service Recovery: The Role of Self-Managing Teams. Decision Sciences, 35 (3), 457-491. 

de Jong, A., K. de Ruyter, and J. Lemmink (2003). The Adoption of Information Technology in Self-Managing Service Teams. Journal of Service Research, 6 (2), 162-179.

van Birgelen M., K. de Ruyter, A. de Jong, and M. Wetzels (2002). Customer Evaluations of After-Sales Service Contact Modes: An Empirical Analysis of National Culture's Consequences. International Journal of Research in Marketing, 19 (1), 43-64.

van Dolen, W., J. Lemmink, K. de Ruyter, and A. de Jong (2002). Customer-Sales Employee Encounters: A Dyadic Perspective. Journal of Retailing, 78, 265-279.

Publications sorted by:
2018
Rushana Khusainova; Ad de Jong; Nick Lee; Greg W. Marshall; John M. Rudd / (Re)Defining Salesperson Motivation : Current Status, Main Challenges, and Research Directions.
In: Journal of Personal Selling & Sales Management, Vol. 38, No. 1, 2018, p. 2-29
Review > peer review
2017
Michel Van der Borgh; Ad de Jong; Edwin J. Nijssen / Alternative Mechanisms Guiding Salespersons’ Ambidextrous Product Selling
In: British Journal of Management, Vol. 28, No. 2, 2017, p. 331–353
Journal article > peer review
Michel Van der Borgh; Ad de Jong; Edwin J. Nijssen / Why Helping Coworkers Does Not Always Make You Poor : The Contingent Role of Common and Unique Position within the Sales Team.
In: Industrial Marketing Management, 25.10.2017
Journal article > peer review
2016
Karel H. Van Donselaar; Jordi Peters; Ad de Jong; Rob A.C.M. Broekmeulen / Analysis and Forecasting of Demand During Promotions for Perishable Items
In: International Journal of Production Economics, Vol. 172, 2016, p. 65-75
Journal article > peer review
Nadine Kiratli; Frank Rozemeijer; Tim Hilken; Ko de Ruyter; Ad de Jong / Climate Setting in Sourcing Teams : Developing a Measurement Scale for Team Creativity Climate.
In: Journal of Purchasing and Supply Management, Vol. 22, No. 3, 2016, p. 196-204
Journal article > peer review
Niek Hensen; Debbie I. Keeling; Ko de Ruyter; Martin Wetzels; Ad de Jong / Making SENS : Exploring the Antecedents and Impact of Store Environmental Stewardship Climate.
In: Journal of the Academy of Marketing Science, Vol. 44, No. 4, 2016, p. 497-515
Journal article > peer review
Remco Dijkman; Sander Vincent Lammers; Ad de Jong / Properties that Influence Business Process Management Maturity and its Effect on Organizational Performance
In: Information Systems Frontiers, Vol. 18, No. 4, 2016, p. 717-734
Journal article > peer review
2015
H. L. Romero; Remco M. Dijkman; Paul W.P.J. Grefen; Arjan J. Van Weele; Ad de Jong / Measures of Process Harmonization
In: Information and Software Technology, Vol. 63, 2015, p. 31-43
Journal article > peer review
2014
Ad de Jong; Willem Verbeke; Edwin Nijssen / Introduction to Special Issue : Sales and Innovation.
In: Journal of Product Innovation Management, Vol. 31, No. 4, 2014, p. 643-646
Journal article > peer review
Frank P van den Heuvel; Liliana Rivera; Karel H. Van Donselaar; Ad de Jong; Yossi Sheffi; Peter W. de Langen; Jan C. Fransoo / Relationship Between Freight Accessibility and Logistics Employment in US Countries
In: Transportation Research. Part A: Policy & Practice, Vol. 59, 2014, p. 91-105
Journal article > peer review
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