Department of Operations Management

Wiktoria Ewa
PhD fellow

Room: SOL/B4.18
E-mail: wes.om@cbs.dk

Wiktoria is a PhD fellow at the Department of Operations Management at CBS. Her doctoral research focuses on AI-based pricing management from a behavioral economics perspective. Wiktoria is particularly interested in the following pricing phenomena:

● AI-based, algorithmic, and automated pricing
● Value-based, personalized, and behavioral pricing
● Price differentiation and price discrimination

Wiktoria holds an MSc in Applied Economics and Finance from CBS, CEMS Master in International Management from CBS & USYD, and BSc in International Business in Asia from CBS. She wrote her Master thesis about the role of the digital environment in moderating cognitive biases associated with making investment decisions on equity crowdfunding platforms.


Primary research areas
  • Pricing Management  
  • Artificial Intelligence
  • Behavioral Economics
  • Automated Decision Making
  • AI Ethics & Explainable AI
Link to this homepage
  • Pricing Management
  • Managerial Economics
  • Bachelor thesis supervision
  • Master thesis supervision
  • Business projects supervision
Publications sorted by:
Wiktoria Salwa; Sof Thrane / The Co-Evolution of Digital, Commercial, and Transformational Practices : Unfolding the Digital....
In: Proceedings of the Eighty-third Annual Meeting of the Academy of Management. ed. /Sonia Taneja. Briarcliff Manor, NY : Academy of Management 2023, 1 p., p. 2277 (Academy of Management Annual Meeting Proceedings)
Conference abstract in proceedings > peer review
Outside activities

No outside activities to report