Department of Management, Society and Communication

  • Centre for Sustainability
Visiting Professor

Wencke Gwozdz
Presentation and academic fields

I hold a Chair in Consumer Research at the Faculty of Agriculture, Nutritional Sciences and Environmental Management at Justus-Liebig-University Giessen in Germany. I have a background in economics and social sciences from University of Hohenheim (Germany). As a consumer researcher, my main focus is on sustainable consumption, health behaviour and consumer policy. In particular, my research is centered on obesity, food consumption, clothing consumption and subjective well-being. Method wise, I am specialized on quantitative methods and in particular on survey data analyses and field experiments. Over the last 10 years, I have been part of a number of large scale, interdisciplinary projects (EU and national funding sources) dealing with child obesity or sustainable fashion.

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