Netnography

Online research provides insight

09/26/2005

Online research provides insight

Professor Suzanne C. Beckmann (CBS) and Professor Roy Langer (RUC) has recently published an article in 'Qualitative Market Research', which discusses and develops the term Netnography.

The page was last edited by: Sekretariat for Ledelse og Kommunikation // 09/26/2005