Cross-Øresund Branding & CCT (Consumer Culture Theory) workshop
Cross-Øresund Branding & CCT (Consumer Culture Theory) workshop
On Wednesday 6th December the Advances in Branding Research Cluster hosted the latest seminar in the series with focus on Conjunction and Disjunction in Work and Leisure where we explored the relationship between work and leisure and the in-between.
The Cross-Øresund Branding and CCT workshop series is a research cooperation between the Department of Marketing here at CBS, the Department of Business Administration at Lund University and the Department of Business & Management. For this seminar we could in addition welcome colleagues from the CCT Research Group at Stockholm University Business School.
Programme
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8:50 |
Coffee and welcome |
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9:10 |
Welcome to CBS – seminar presentation |
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9:15-09:30 |
Jan Henrik Nilsson & Malin Zillinger: The new landscape of qualifications |
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09:35- 09:50 |
Micol Mieli: The impact of anywhere workers on the sustainable development of tourist destinations and service industry |
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09:50-10:15 |
Buzzing |
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10:20-10:35 |
Jon Bertilsson & Carys Egan-Wyer: Marketing for the Climate Emergency: Selling sustainable futures |
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10:40-10:55 |
Malin Wennberg: There is no sustainable fashion - A socio-technical perspective on sustainability efforts in the apparel industry |
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10:55-11:20 |
Buzzing |
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11:20 – 12:20 |
Lunch |
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12:25 -12: 40 |
Sofia Ulver: Conflict Markets: Exploring the market’s role in a violence-endorsing consumer culture (Swedish gangsterrap and beyond) |
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12:45- 13:00 |
Erika Andersson-Cederholm: "Hunting" |
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13:00 -13:25 |
Buzzing |
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13:30 – 13:45 |
Jacob: Zombie Brands and Frankenbrands: A Conceptualization of Brand Afterlife |
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13:50: – 14:05 |
Anna-Bertha & Richard: Psycho-Political Branding: A new era of Subjectivized brands |
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14:05-14:30 |
Buzzing |
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14.30-15:00 |
Rounding up - Thank you – where to meet next |