With a professional background in the practice of fundraising, working as manager and consultant for UN bodies and INGO, my research interest is in exploring the processes of fundraising. How does this process of influencing others to give to a cause relate to the mission and intentions of the social enterprise? And how does it construct the understanding of the donor and the act of giving. How can the marketing concepts and theories currently dominating this field of practice be complemented - or contradicted - by looking into the body of knowledge in of philanthropy and social entrepreneurship?
