azfmsc
Department of Management, Society and Communication
My key competencies and interest comprise:
- Organizational communication and behaviour
- Consumer behaviour
- Intercultural market communication
- Interpersonal communication and psychology
- Language and culture
My academic experience includes teaching and coordinating different courses within my areas of expertise, such as consumer behaviour, international marketing, and strategic communication. I have more than 11 years of teaching experience at, among other institutions, CBS, SDU, and CPH Business.
I have also several years of research experience within the fields of learning and motivation.
In addition to my research experience, I review research articles focusing on learning, motivation and other related areas.
Lastly, I have also advised start-up companies and educational institutions in relation to their market research, communication, and brand management.Â
I supervise bachelor projects, master's theses and other projects within the following areas:
- Organizational communication and behaviour
- Consumer behaviour
- Intercultural market communication
- Interpersonal communication and psychology
- Language and culture
- Rhetoric
In my teaching I focus on developing the students’ analytical skills and critical thinking. Also, motivating and engaging my students is one of my top priorities.