MA in International Business Communication

Entry requirements

You are qualified for (but not guaranteed) admission to the programme if you:

A) Fulfil the language requirement by the application deadline
B) Fulfil the specific entry requirements below
C) Have a bachelor degree (or will by study start)

The programme has a limited number of places. If there are more qualified applicants than places available at a programme, there will be a selection process, according to the selection criteria below.

Danish language requirement

The programme requires Danish at level A.

If you have passed Danish at the A level from an upper secondary school in Denmark (ie. stx, hhx, htx, hf), you fulfil this requirement. Otherwise, the language requirements are very strict, and only the qualifications listed on the Danish level A are accepted as alternative fulfilment.

English language requirement

The programme requires English at Danish level A.

The English requirements are very strict, which means that only the qualifications listed on the English level A page are accepted as alternative fulfilment.

The English language requirement must be fulfilled by the application deadline.

SPECIFIC ENTRY REQUIREMENTS

The MA in International Business Communication (IBC) is the natural progression for the “BA i engelsk og organisationskommunikation” and the “BA i europæisk business – engelsk”, both from CBS. Applicants with these bachelor degrees fulfil the entry requirements for the MA IBC.

Applicants who do not have one of the above-mentioned bachelor degrees can also be qualified for the programme, if they have an equivalent academic background, which covers the academic areas listed below in full and as prescribed. Your educational background will be subject to an overall individual assessment in order to establish whether your bachelor's degree qualifies you for the programme and the following specific entry requirements are met: :

30 ECTS-points in English language studies (different from language requirement - BOTH are needed) - for more information and examples of courses see below

15 ECTS-points in total within the following areas:
(min. two out of the three must be covered with min. 5 ECTS-points each)

  • Organisation/Management (organisational theory, organisational analysis, organisational behaviour, intercultural management, international management, human resource management and the like)
  • Communication (communication theory, external communication, internal communication, organisational communication, journalism, rhetoric and the like)
  • Marketing (international marketing, introduction to marketing, strategic marketing, branding, consumer behaviour and the like).
Examples of courses that fulfil the English language studies requirement

30 ECTS-points in English Language Studies

To fulfil this requirement, you must have a thorough knowledge of the English language, demonstrated through bachelor level language studies courses. Courses merely taught in English do not fulfil this requirement. English must have been the area of study and it is important you have obtained a high level of proficiency in both written and oral English.

The following types of courses may also, to a certain extent, be included in the fulfilment of the requirement:

  • Linguistics
  • Rhetoric
  • Creative/journalistic writing (in English)
  • Language from a cultural perspective
  • English literature
  • Translation to/from English

If you are missing a maximum of 7.5 ECTS points in relevant English language courses, you may write an “English Background Assessment” where you explain how you believe you fulfill this entry requirement. This must be connected to your educational background (at bachelor level only), and clearly demonstrate how you have used this background in a relevant way. The “English Background Assessment” can be a maximum of two pages and must be supported by relevant documentation.

The "English Background Assessment" is only used in connection to fulfilment of the entry requirement and not taken into consideration in the selection process (see below for information on the selection process).


Application deadline

The programmes is only offered in the application round for group 1 applicants. See information about groups and deadlines.

 

SELF-ASSESSMENT (COURSE MATCH)

Use this form to get an overview of your undergraduate courses (from your bachelor degree as well as any supplementary courses outside of your bachelor degree). You can include courses you have passed as well as courses you are currently taking, or plan to take in the summer.

FilSelf-assessment form: International Business Communication

ADVANCE ASSESSMENTS

The following advance assessments are valid for the 2021 admission round for applicants whose bachelor degree exactly matches the university, degree title and enrolment year listed.

The advance assessments are based on the obligatory courses as listed in the programme regulations. If you have obligatory courses that have been credit transferred from elsewhere, we will not use the advance assessment and will instead assess your courses using the available documentation.

The advance assessments are grouped accordingly:

  • Qualifying Bachelor Degrees:
    Your obligatory courses fulfil the specific entry requirements.
     
  • Potentially Qualifying Bachelor Degrees:
    Your obligatory courses do not fully cover the specific entry requirements. You will therefore need to either choose relevant electives or take supplementary qualifying courses to fulfil the requirements.
     
  • Non-qualifying Bachelor Degrees:
    Your obligatory courses do not fulfil the specific entry requirements and it is unlikely that elective courses and/or taking supplementary qualifying courses will help you to fulfil the requirements in full.

Fulfilment of the entry requirements does not guarantee admission. Read more under ‘Selection Criteria’.

CBS bachelor degrees

Qualifying Bachelors Degrees


Your obligatory courses fulfil the specific entry requirements.

BACHELOR DEGREE: LANGUAGE REQUIREMENT: SPECIFIC ENTRY REQUIREMENTS:
BA i Interkulturel Markedskommunikation
(BA IMK) with English (CBS)
Is fulfilled All the specific entry requirements are fulfilled
BA i International Virksomhedskommunikation
(BA IVK) with American Studies/European Studies and English (CBS)
Is fulfilled All the specific entry requirements are fulfilled

 

Non-Qualifying Bachelors Degrees


Your obligatory courses do not fulfil the specific entry requirements and it is unlikely that elective courses and/or taking supplementary qualifying courses will help you to fulfil the requirements in full.

BACHELOR DEGREE: LANGUAGE REQUIREMENT: SPECIFIC ENTRY REQUIREMENTS:
BA i Interkulturel Markedskommunikation
(BA IMK) with another language than English (CBS)
English language requirement must be fulfilled
Danish language requirement is fulfilled
Applicants with this degree must fulfill:
  • 30 ECTS-points in English language studies
BA i International Virksomhedskommunikation
(BA IVK) with American Studies/European Studies and another language than English (CBS)
English language requirement must be fulfilled
Danish language requirement is fulfilled
Applicants with this degree must fulfill:
  • 30 ECTS-points in English language studies

Other Danish bachelor degrees

Qualifying Bachelors Degrees


Your obligatory courses fulfil the specific entry requirements.

BACHELOR DEGREE: LANGUAGE REQUIREMENT: SPECIFIC ENTRY REQUIREMENTS:
BA i International Virksomhedskommunikation (BA IVK) i Engelsk og kommunikation (AU) Is fulfilled All the specific entry requirements are fulfilled
BA i International Virksomhedskommunikation (BA IVK) i Engelsk og Fransk (AU) Is fulfilled All the specific entry requirements are fulfilled
BA i International Virksomhedskommunikation (BA IVK) i Engelsk og Spansk (AU) Is fulfilled All the specific entry requirements are fulfilled
BA i International Virksomhedskommunikation (BA IVK) i Engelsk og Tysk (AU) Is fulfilled All the specific entry requirements are fulfilled
BA in Marketing and Management Communication  (AU)

English language requirement is fulfilled

Danish language requirement to be fulfilled

All the specific entry requirements are fulfilled

BA in International Virksomhedskommunikation (BA IVK) i Engelsk (AAU)

Is fulfilled All the specific entry requirements are fulfilled

BA i International Virksomhedskommunikation (BA IVK) - Engelsk og kommunikation (SDU - Slagelse)

Is fulfilled All the specific entry requirements are fulfilled

BA i International Virksomhedskommunikation (BA IVK) - Engelsk og international marketing (SDU)

Is fulfilled
All the specific entry requirements are fulfilled

BA i International Virksomhedskommunikation (BA IVK) - Engelsk og Spansk (SDU) 

Is fulfilled All the specific entry requirements are fulfilled

BA i International Virksomhedskommunikation (BA IVK) - Engelsk og Tysk (SDU) 

Is fulfilled
All the specific entry requirements are fulfilled
BA i International Virksomhedskommunikation (BA IVK) - Engelsk og medier (SDU) Is fulfilled

All the specific entry requirements are fulfilled

BA i International Virksomhedskommunikation (BA IVK) - Engelsk, IT og Web  (SDU - Kolding) Is fulfilled All the specific entry requirements are fulfilled

 

Potentially Qualifying Bachelors Degrees (Can Supplement to Qualify)


Your obligatory courses do not fully cover the specific entry requirements. You will therefore need to either choose relevant electives or take supplementary qualifying courses to fulfil the requirements.

BACHELOR DEGREE: LANGUAGE REQUIREMENT:



SPECIFIC ENTRY REQUIREMENTS:

Bachelor i Engelsk (KU) Is fulfilled

Applicants with this degree must fulfil:

15 ECTS-points within minimum two out of the following three areas:

  • Organisation/Management
  • Communication
  • Marketing

 

SELECTION CRITERIA

The programme has a limited number of places. Only applicants fulfilling the entry requirements are considered qualified and will be considered in the selection process.

If there are more qualified applicants than places available, a selection process will take place where applicants are selected according to an overall assessment of the educational background at bachelor level, with focus on relevant courses and grades.

The following factors are of importance:

  • Broad and in-depth knowledge within each of the academic areas, both in terms of the number of ECTS-points and the diversity of courses within both of the specific entry requirements
  • Grades in courses relevant to the specific entry requirements
  • Relevance of educational background at undergraduate level, including general grade level and course content
  • Personal statement

 

Personal statement 

Personal statement is an important element of your application. It is your opportunity to draw our attention to your academic accomplishments, professional experiences and personal aspirations, and to stand out from hundreds of other applicants.

It is very important that you write a personal statement specific to the programme/concentration you are applying for admission to, as it will be carefully considered during our evaluation of your application. Please use a maximum of 2 pages total for your personal statement, and decide for yourself which information you consider to be of most relevance and which information to omit.

1. Tell us about yourself

  • Describe yourself in a few sentences, highlighting the personal characteristics you find most relevant to your application
  • What can you contribute to the programme/concentration, considering your academic, extra-curricular or professional merit? What makes you stand out?
    • Describe and discuss the prior academic accomplishments you find most relevant to your application
    • Describe and discuss the prior professional experiences or extra-curricular accomplishments you find most relevant to your application
  • If you have an existing connection to the labour market in Denmark, for example via a student job with a Danish company, internship in a Danish organisation or another professional network in Denmark, please make sure to mention it. If you don’t have an existing connection, state that clearly and move on to other topics.

2. Tell us what you want to study at CBS and why 

  • Why are you interested in this academic field? Which specific criteria or experiences is your decision to pursue studies in this field based on?
  • Why this programme/concentration?
    • What interests you in the programme/concentration description? Are there any particular keywords that immediately grab your attention? Why?
    • Which aspect or component do you find especially challenging? Why? Do you have any strategies in mind to overcome these challenges?
  • Given what you know about CBS, why do you want to study this programme/concentration at CBS compared to other universities? What criteria helped you choose CBS?
  • What would you do if your application were rejected? Do you have a plan B programme, university, internship, work experience or the like?

3. Tell us about your future plans after graduation from CBS

  • Which academic, extra-curricular or professional characteristics do you want to develop in the future? How will pursuing this programme/concentration further your growth in these respects?
  • What are your plans after graduation? Specify concrete career trajectories or advanced academic paths, making sure to lay out the reasoning behind your choices.

 

STATISTICS ON ADMISSION

In our statistics on admission you can find information about the number of applicants for the programme in previous admission rounds as well as the number of places.

See our statistics on admission