BA in Information Management

After the programme


What do you learn on BA in Information Management?

With the knowledge you gain from BA in Information Management, you can pursue a career immediately after graduation, or you can continue in a Master’s Programme to specialise within a specific area. You take with you both the broad, holistic understanding of information management, and the practical skills to put that understanding into use.

Information Management graduates can perform many different tasks, including:

  • analyse information, information culture, information needs, information search and information use in an organisation
  • analyse developing digital trends inside and outside a company
  • develop digital communication plans and strategies
  • facilitate and improve information and knowledge exchange in organizations
  • design and develop digital information and communication solutions and facilitate adoption
  • develop information-structural design to support and improve business processes
  • organise database content
  • build information architecture for business purposes
  • manage projects
  • communicate professionally in English

Examples of job titles could be Corporate Information Manager, Internal Communications Manager, Project Manager, Information Architect, Information Content Developer, Intranet Coordinator, Knowledge Consultant or Web Coordinator.

In the competence profile you can find more information about what you learn on the programme:

PDF iconCompetence profile for BA IM

What to do after BA in Information Management?

Most students choose to continue on a two-year master’s programme after their bachelor degree. It gives them more and better job opportunities and jobs with greater responsibilities. It is primarily the master’s degree that determines the kind of job you get, while the bachelor degree plays a smaller part. However, you will always get the job on your overall profile i.e. the combination of bachelor- and master’s degree, work experience, personal skills and many other things.

A small number of students choose to end their studies and search for a job after finishing the bachelor degree. Holding a bachelor degree, you will normally be employed as a trainee or assistant within the fields of your study programme – at least to begin with.

Career opportunities

Careers can develop in many different ways. Some people work within the same fields all their lives,  while others make great changes along the way.  Most people work with one of more areas within the field of their studies, all though some work within completely different areas. Every person evolves and so do society, the job market and companies. New job opportunities arise, while others disappear. Maybe you will get a job that does not even exist yet.

Master’s programmes

A bachelor programme consists of various subject areas, and it typically gives you a broad introduction to the areas you have chosen to study. On a master’s programme you specialise in one or more areas you have worked with on the bachelor programme. In this way, it is on the master’s programme you create your individual academic profile.

It is a good idea for you to consider which master’s programme you may want to continue on after your bachelor degree. Different bachelor degree’s give admission to different master’s programme.  On the other hand you should not choose a certain bachelor programme only to qualify for certain Master’s programmes. A bachelor programme takes three years to complete, and it may be three very long years if you are studying something that you are not really interested in.

At present it may be hard to decide on your choice of master. If you follow your interests when choosing, the chance of having to change your decision later on is smaller – both in relation to choosing master’s programme and searching for jobs.


MAster Programmes after BA IM
Natural master programme

MSc in Business Administration and Information Systems
At the MSc in Business Administration and Information Systems you learn how to use information and information technology to add value to companies and organisations. You gain an understanding of how IT affects the organisational structure and financial results of a company – and how the organisational needs and economic reality creates possibilities and constraints on the IT architecture.


General disclaimer: CBS is constantly developing its range of master programmes. Therefore students starting undergraduate studies at CBS this year may find different MSc options available to them when they have completed their bachelor degrees.


Sidst opdateret: Student Affairs // 24/05/2017