IMP Conference
Torsdag, 2 september, 2004 - 09:00 to Lørdag, 4 september, 2004 - 18:30
20th Annual Industrial Marketing and Purchasing Conference arranged by CBS & University of Southern Denmark. 2 - 4 September 2004.
Conference Theme
"Interacting, Influencing, Strategizing - Where are We Heading?"
The IMP Group
The IMP Group is an informal, international group of scholars concerned with developing concepts and knowledge in the field of business-to-business marketing and purchasing. Earlier work focused on the nature and management of relationships between companies in international markets. More recently, the Group’s work has been widened to the study of complex networks within which business communities operate.
Sidst opdateret: Communications // 03/09/2004