What gets you the job?

As the E-business students come with different bachelor degrees and have great freedom of choice, they end up with quite different profiles, which of course has an influence on your career.

Even if the interdisciplinary understanding of the cross field between business, technology, and practical IT project management is recurrent in most student profiles, their diversity is just as important. The technological understanding is crucial to some students when they enter the job market. To others, it may be the understanding of consumer behaviour, business models or business development - or specialised knowledge within the framework and requirements related to E-business.

Career opportunities
Experience shows that E-business graduates land their first jobs quite fast. They often cover a broad scope of IT-related tasks and responsibilities. They use their competences within project management, management, organisation, and business to a large extent.

Some graduates work in E-business consultancy. Others work with the development of E-business solutions, or are employed in companies using E-business platforms.

The companies range from sole traders to very large corporations, and the jobs may be aimed at the Danish as well as the international market. The companies can be private, public or voluntary organisations. The broad range of careers reflects the diversity of the student profiles, but also the fact that E-business is very widespread and not limited to different industries or sectors.

Graduates are for instance qualified to hold the following positions:

• Jobs in a company's IT department
• Jobs in business development, especially jobs with a focus on expansion of digital business areas
• Positions related to design, implementation and development of corporate e-commerce solutions
• Positions related to design, development and innovation of digital products and services
• Consultancy positions, especially within development or counseling regarding digital business solutions
• Self-employed or as a partner in small businesses, including companies that are housed in an incubator or other innovation environments engaged in developing digital solutions ( or intending to develop digital solutions or products )
• Jobs in public corporations, especially in positions with focus on digital communication and business elements or development of new digital solutions

Academic profile
On the basis of the student’s knowledge and insight into the practices within E-business’ combination of business-, business technical- and policy fields, a graduate who has completed an MSc in Business Administration and Information Systems – E-business will be able to actualise a variety of skills.

The graduate will be able to perform specialist functions that require knowledge about and skills based on the highest international research in business and information technology issues within the E-business area, both in terms of planning, implementation and evaluation of specific solutions.

The programme’s interdisciplinary focus entails that the graduate will be able to develop and communicate scientifically based solutions on the basis of scientific theories and methods within the technical-, business- and legal area. The graduates will all get the same IT master’s degree to supplement IT expertise to the professional knowledge achieved through their different bachelor’s degrees.

There is specific focus on the graduate mastering the methods, tools and competences that relate to producing and implementing solutions, particularly within areas of online marketing, entrepreneurship, IT business alignment and strategy. On a scientific foundation, the graduate will be able to identify problems and initiate and develop business solutions within these areas. The graduate will be able to independently commence projects of development and generate new knowledge and skills within E-business.

Throughout the program, E-business students acquire the ability to work independently and professionally with externally defined problems while organising own time effectively.

The fact that the E-business graduate is able to take responsibility for the completion and quality of a task provides the basis for the graduate’s prerequisites to enter different professional networks and engage with their own as well as other professional groups in order to solve specific problems. This independence also enables the graduate to evaluate their own professionalism and competences as well as limits to ability.

The high professional standards of the MSc in Business Administration and Information Systems – E-business enable the graduate to discuss and evaluate the best applicable theory and method considering a given problem and develop different solutions. This applies in terms of both business and research issues. 

In the academic profile you can find more information about the various competences you achieve on the programme: PDF iconCompetence profile for E-business


The page was last edited by: Web editor - Student Communications // 06/16/2021