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My research investigates the influence of managerial cognition, strategic sensemaking and decision-making involving emerging digital technologies, such as social media, big data, and AI. The main focus is on leaders and stakeholders to understand how to drive organizational and cultural transformations and innovation processes in general.
Dean of Education, ITU, Head of Studies, Associate professor, Strategic advisor. Research/teaching areas: Market-centered strategic change management involving leading with emerging technologies. Theory base: Cognitive Psychology, Learning, Marketing management, Innovation, Real-time management, Culture, Communication, Qualitative methods, Philosophy of Science.2021 Social media storms – Selected publications: 2021. Empowering Leadership Beyond Crisis Management, Rydén, P., Kottika, E., Skare, V., Hossain, M., Taylor and Francis Publishing. 2020. We survived this! What managers could learn from SMEs who successfully navigated the Greek economic crisis, Kottika, E., Özsomer, A.,*Rydén, P., Theodorakis, I. G., Kaminakis, K., Kottikas, K., Stathakopoulos, V. Industrial Marketing management, 88, 352-365. 2019. How Managers Perceive Real-Time Management: “Thinking Fast & Flow”, Rydén, P. & El Sawy, O., California Management Review Vol. 61(2): 155-177. 2018 The Technology-Mindset Interactions Leading to Incremental, Radical or Revolutionary Innova-tions Ringberg, T., Reihlen, M., Rydén, P., Industrial Marketing Management, 79, 102-113. 2017. Disrupt Your Mindset to Transform Your Business with Big Data: A Guide to Strategic Thinking. Efficiens, Cph. 224 pages, Rydén, P., Ringberg, T., Østergaard Jacobsen, P. 2015 How Managers’ Shared Mental models of 2015. Business-Customer Interaction Influence Managers’ Sensemaking of Social Media, Rydén, P. Ringberg, T. and Wilke, R., Journal of Interactive Marketing, 31, 1-16.
The types of students I supervise are ranging from undergraduates to highly experienced managers and executive board members. Can supervise most topics from business economics, management. and leadership, marketing, organization, digital technologies, ethics, psychology, culture, communication, etc.