nkmarktg

Department of Marketing

Niels
Kornum
Associate professor emeritus
,
PHD


E-mail: nk.marktg@cbs.dk
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Publications sorted by:
2018
Niels Kornum / Satisfaction of Basic Psychological Needs as Initiation of Identity Changes and Facilitation of Transformative Learning
In: Building Transformative Community: Enacting Possibility in Today’s Times. Proceedings. . ed. /Marguerite Welch; Victoria Marsick; Dyan Holt. New York : Teachers College, Columbia University 2018, p. 381-383
Conference abstract in proceedings > peer review
Niels Kornum / Understanding the Psychological Foundation of University Students' Identity Development Processes and how this Interplays with Transformative Learning
In: Building Transformative Community: Enacting Possibility in Today’s Times. Proceedings. . ed. /Marguerite Welch; Victoria Marsick; Dyan Holt. New York : Teachers College, Columbia University 2018, 2 p., p. 382-383
Conference abstract in proceedings > peer review
2017
Niels Kornum; Richard Gyrd-Jones; Nadia Al Zagir; Kristina Anthoni Brandis / Interplay Between Intended Brand Identity and Identities in a Nike Related Brand Community : Co-existing Synergies and Tensions in a Nested System.
In: Journal of Business Research, Vol. 70, 1.2017, p. 432-440
Journal article > peer review
2015
Niels Kornum; Richard Gyrd-Jones; Nadia Al Zagir; Kristina A. Brandis / Individual and Collective Identity Construction in a Niké Related Brand Community
Paper presented at The 10th Global Conference of the Academy of Marketing's Brand, Corporate Identity and Reputation Special Interest Group 2015, 2015
Paper > peer review
Niels Kornum; Richard Gyrd-Jones; Nadia Al Zagir; Kristina A. Brandis / The Interplay Between Online and Offline Community Culture
Paper presented at The 44th EMAC Annual Conference 2015, 2015
Paper > peer review
2014
Afton Marina Szasz Halloran; Jesper Clement; Niels Kornum; Camelia Bucatariu; Jakob Magid / Addressing Food Waste Reduction in Denmark
In: Food Policy, Vol. 49, No. 1, 12.2014, p. 294-301
Journal article > peer review
2013
Richard I. Gyrd-Jones; Niels Kornum / Managing the Co-created Brand : Value and Cultural Complementarity in Online and Offline Multi-stakeholder Ecosystems.
In: Journal of Business Research, Vol. 66, No. 9, 9.2013, p. 1484-1493
Journal article > peer review
Niels Kornum; Hans Mühlbacher / Multi-stakeholder Virtual Dialogue : Introduction to the Special Issue.
In: Journal of Business Research, Vol. 66, No. 9, 9.2013, p. 1460-1464
Journal article > peer review
Sylvia von Wallpach; Niels Kornum / Understanding Multi-Stakeholder Brand Co-Creation Networks : An Intersubjective Perspective.
Paper presented at The 8th Global Conference of the Academy of Marketing's Brand, Corporate Identity and Reputation Special Interest Group 2013, 2013
Paper > peer review
Sylvia von Wallpach; Andrea Hemetsberger; Niels Kornum / Understanding Processes of Multi-Stakeholder Brand-Interessement
In: 42nd Annual Conference: Lost in Translation: Marketing in an Interconnected World. . ed. /Elif Karaosmanoğlu; A. Banu Elmadağ Baş. Istanbul : EMAC 2013
Article in proceedings > peer review
More results... (total 35 results)