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Presentation and academic fields
I am in particular interested in Customer engagement, Customer experience, Service design, and Customer journeys. Courses: Customer experience and customer relationships. Strategic brand management. Master Thesis supervision.
Professional and/or academic experience
I am working with the exciting challenges related to marketing optimization. I offer consultancy and training focused at improving the client company's performance in terms of for instance; customer journey management, sales, customer satisfaction or customer loyalty or similar challenges. The secret indgrediens is about zooming in on what really matters to your audience and taking measurable action.
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