Welcome to Dr. Gülen Sarial Abi as Associate Professor with the Department of Marketing

I am very happy to announce that Dr. Gülen Sarial Abi will join our Department of Marketing as associate professor. Gülen will start officially on April 1, 2020.

After studies in Business Administration (Koç University, Turkey), Gülen completed an MSc in Management Research at Saïd Business School, University of Oxford. She received her Ph.D. in Marketing from Koç University, Turkey. During her Ph,D. studies, Gülen was a visiting scholar at the Graduate School of Business, Stanford University. She has been assistant professor of marketing at Bocconi University since 2013. Gülen was a visiting professor of marketing at Tuck School of Business, Dartmouth College in 2017-2018. She also has acted as the curriculum coordinator of Ph.D. in Marketing at Bocconi University between 2016 and 2019.

Gülen has published articles in top-ranked journals including Journal of Consumer Research, Journal of Consumer Psychology, International Journal of Research in Marketing, and Journal of International Marketing. She received the Best Track Paper Award at the American Marketing Association Winter Marketing Academic Conference. Gülen serves in the editorial review board of Journal of Consumer Psychology. She also has been awarded Bocconi University Graduate School Master of Science Programs Teaching Award.

Gülen is a member of the American Marketing Association, Association for Consumer Research, Society for Consumer Psychology, and Society for Personality and Social Psychology.

Welcome, Gülen.