The CBS Public-Private Platform is in collaboration with Danish Design Centre inviting a select group of policy makers, public managers and academics for a one-day symposium on the art and practice of systematic policy experimentation.

Monday, December 12, 2016 - 10:00 to 17:30


Sustainable growth through experimental policy methods
Danish Design Centre, Copenhagen, December 12th, 2016

The CBS Public-Private Platform is in collaboration with Danish Design Centre inviting a selected group of policy makers, public managers and academics for a one-day symposium on the art and practice of systematic policy experimentation.

At a time when societies are becoming increasingly complex and interdependent, and where emerging technological innovations accelerate the pace of change, strong and sustained growth can seem an evasive objective. Businesses, and thus policy makers, are struggling to keep pace with the changes in market and in consumer behavior, and are facing increased competition from new quarters. Meanwhile, both from a research and practice perspective we see how the field of design has been expanding in application, beyond industrial design to service design and to design for policy. As an approach to working systematically with change, design methods are now offering a different way of policy making: Usercentred,
experimental, iterative and visual by nature.

At the Danish Design Centre, we have taken inspiration from our own field of design to build a strategy and an organizational model for powering business innovation through systematic experimentation. Our model rests on three pillars: Experiment, Learn, and Scale. Essentially, this means 1) bringing a social technology (design) into play among societal actors (businesses); 2) observing and documenting what then happens; 3) sharing the insights with all relevant users and policy actors, working with them to create more systemic change at scale.

From a research perspective, the CBS Public-Private Platform has during the last years examined the need for new ways of thinking collaboration and models for dealing with wicked problems and societal challenges in public management and growth policies: How might we unleash the potential of public-private and third sector collaborations, and how could research in society be conducted to provide a more clear impact?

Currently, however, the very notion of experimental policy design is really only a hypothesis; at best a prototype. We are at the beginning of creating a portfolio of methodologies, ranging from how to best co-design relevant business policy challenges; how to shape experimental programme design; how to run meaningful performance measurement; and how to scale up what we find to work. Likewise, the questions of how to design for real-world research impact calls for shared efforts.

While we at the Design Centre and the CBS Public-Private Platform think we are on to something important, we recognize that we are by no means the only pioneers in this field. We are aware of many organizations doing impressive work in related areas, and believe that by engaging with others who are looking to a similar philosophy for driving sustainable innovation and growth in business, we can all learn to be better experimenters.

Therefore, we want to co-create this new model of systematic experimentation with leading policy makers, public managers and academics and we now invite you to join us in leading the experimental policy revolution for a full day in Copenhagen. The aim is twofold: To contribute to the emerging practice of systematic policy experimentation; and to identify the key research agendas that can take the field even further.

Throughout the day we will explore case studies and insights from our own work and globally from a range of leading organizations and academics, in order to shape a future agenda for design-driven policy experimentation.

We look forward to hearing from you and hope to see you in Copenhagen on December 12th 2016.



Welcome Remarks
Christian Bason, CEO, Danish Design Centre
Carsten Greve, Director, Public-Private Platform, Copenhagen Business School

Opening Keynotes: The Experimental Policy Agenda

New Strategies For Policy Experimentation

Afternoon Keynotes: From Innovation and Design Reserach To Impact

Reflective Panel: The impact agenda - How can research and practice work together?

Breakout Sessions:
How to design for future impact?
Institutional collaborations, silos and sectors
Rethinking reforms and reshaping trust in policy experimentation

The Future Agenda

17.30 Drinks and Conference Dinner

Confirmed Speakers

Ann Mettler, Director, European Political Strategy Centre (EPSC), the in-house think tank of the European Commission (EU)

Bjarne Corydon, Director, McKinsey Global Institute for Public Sector, and former Minister of Finance (DK)

Albert Bravo-Biosca, Head, Innovation Growth Lab, NESTA

Agnes Kwek, Director, DesignSingapore Council

Giulio Quaggiotto, Advisor, Innovation, Prime Minister’s Office (UAE)

Rachel Cooper, Distinguished Professor, Lancaster University

Anders Sørensen, Professor, Centre for Innovation (CFI), Copenhagen Business School

Denise Meredyth, Professor, University of South Australia

Anders Hoffmann, Deputy director general, Danish Business Authority

Charles Leadbeater, Innovation Expert, Author & Advisor

Sune Knudsen, COO, Danish Design Centre


Read more about the event at Danish Design Centre's website [In Danish]

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The page was last edited by: Public-Private Platform // 10/08/2019