Award to CBS MSc Thesis Students
Nadia Houmann Christensen and Nicole Hamp have been awarded the Commercial Excellence Price (with the amount of DKK 25,000) for their MSc thesis. Their thesis dealt with a holistic go-to market strategy for a new brand from the Mars conglomerate. The award was presented by Dansk Markedsføring.
The Department of Marketing congratulates Nadia and Nicole for their award and wish them all the best in the future. Also many thanks go to Dansk Markedsføring for their inaugural prize ceremony. Finally, many thanks go to Andreas Kiær Thomsen supervised Nadia and Nicole throughout the process.