Current Trends in Digital Marketing and Automated Communication #3 CANCELLED

The Digital Marketing Research Cluster at the Department of Marketing invites you to exciting events this spring. Here is the final one in a series of three: "How To Measure and Forecast the Impact of Marketing Activities"

Torsdag, 23 april, 2020 - 14:00 to 15:00

"How To Measure and Forecast the Impact of Marketing Activities"

by Nick Janulewicz, Zalando

Nick Janulewicz joined Zalando in January 2016.
He leads the Commercial Planning & Strategy team for Northern Europe which besides the Nordic markets includes the Netherlands, Belgium, UK and Ireland. Nick is responsible for the commercial development of the region, which involves conceiving, and executing the market strategy and ensuring commercial success by applying analytical approaches.
Nick worked as a Category Manager in the UK grocery industry with a focus on the e-commerce channel: the ever-changing, and fast-paced nature of this sector sparked a strong interest that resulted in moving to Berlin to join forces with Zalando.
About the organizer
This event is organized by the Digital Marketing Research Cluster of the Department of Marketing. The Digital Marketing Research Cluster aims to bring together researchers from different fields with an interest on digital marketing topics. In case of questions regarding this event, you can contact Edlira Shehu (
Sidst opdateret: Department of Marketing // 25/01/2024