Current Trends in Digital Marketing and Automated Communication #1 CANCELLED
Tirsdag, 10 marts, 2020 - 14:00 to 15:00
"Data-Enhanced Business - What Does Google Do? What Can You do?"
by Thomas Bering & Christopher Zimmerman, Google
Thomas Bering has been with Google since 2005 and has worked across most products. He mainly focuses on helping companies to optimize their business with the digital opportunities that have arisen - for instance with regards to new screens, measurement and machine learning possibilities as well as how this can and should affect day to day operations.
Chris Zimmerman is a Senior Analytical Consultant at Google Denmark, as well as a lecturer at Copenhagen Business School and the IT University of Copenhagen. As a practitioner, he works with Google to help Denmark’s biggest companies grow. As an academic, Chris' main research interests combine information visualization and language analysis. Prior to these career paths, Chris has worked in investment banking in New York, followed by managerial consulting in Paris.
About the organizer
This event is organized by the Digital Marketing Research Cluster of the Department of Marketing. The Digital Marketing Research Cluster aims to bring together researchers from different fields with an interest on digital marketing topics. In case of questions regarding this event, you can contact Edlira Shehu (firstname.lastname@example.org).
Sidst opdateret: Department of Marketing // 07/04/2020